• As a leader of the analytics team, I successfully implemented and managed the data analytics infrastructure using GA4, GTM, and BigQuery (GCP), resulting in improved data insights and decision-making for the company. • Utilized SQL queries in BigQuery to uncover hidden growth opportunities, contributing to the company’s overall success. • Created and implemented dashboards using Tableau/Looker to track key metrics and drive decisions for marketing strategies and business development, resulting in increased efficiency and effectiveness. • Regularly conducted A/B testing on marketing campaigns to determine the most effective strategies, providing ongoing analysis and improvements that led to a significant increase in campaign performance.

Microsoft | Mar 2022 - Aug 2022

Data Analyst Consultant (MBA, ALP)

• Expertly conducted a comprehensive competitive analysis of the cloud marketplace for the Microsoft Azure team. • Successfully oversaw data collection, analysis, and reporting on Microsoft Azure and its major competitors, including AWS, GCP, and Salesforce. • Utilized analytical skills to develop comprehensive questionnaires for ISVs survey and conducted in-depth interviews with key Microsoft partners. • Gathered requirements and made strategic recommendations for improving the overall competitiveness of the Microsoft Azure Marketplace.

OjaExpress | May 2018 - Feb 2022

Business Intelligence Analyst Consultant

• Successfully collaborated with stakeholders to gather requirements and develop innovative solutions for operational and strategic changes. • Conducted comprehensive e-commerce market research to assist stakeholders in identifying key industry trends and inform strategic decision- making. • Analyzed client satisfaction surveys to identify trends in product demand and areas for improvement. • Created visually impactful reports and dashboards using Tableau to effectively communicate progress and key metrics to stakeholders. • Provided expert guidance on data management and governance to ensure data integrity and compliance.

The George Washington University | Jun 2016 - Apr 2018

Multimedia Specialist Consultant

• Led and coordinated field teams in Uganda and Lebanon for filming and conducting interviews for the GBV learning project. • Provided remote guidance to field teams to ensure the successful execution of the project goals. • Developed scripts and produced over 50 video lectures for the GenderPro course, delivered online to over 500 gender professionals globally. • Conducted and filmed interviews with gender professionals in French, Swahili, and English for research and course development purposes.

Itulive Communications | Jan 2012 - Aug 2015

Co-Founder / Creative Director

• Managed a team of 20 employees and increased the company revenues by 15% year-over-year for 3 consecutive years. • Supervised Heineken promotional campaigns for local sourcing projects in Burundi and the Democratic Republic of Congo. • Oversaw the Coca-Cola campaign “One Billion Reasons to Believe in Africa” in Burundi.

My Education

Take a look at my formal education

MBA in Information Systems/Business AnalyticsUniversity of Maryland College Park - Robert H. Smith School of Business | 2022

Bachelor of Science in FinanceUniversity of Maryland University College | 2020

About Me

Hey there! I’m a data analyst, and I enjoy the challenge of using data analytics to find innovative solutions and seize opportunities that drive strategic success within cross-functional teams.

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