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Lucas Gomez Straface

Lucas Gomez Straface

Data Analyst

Grupo Stop | BARCELONA


My Portfolio Highlights

My New Project

When Was the Golden Age of Video Games?

My New Track

Understanding Data Topics

My New Course

Introduction to Python

Insightful puzzle solver, piecing together data fragments to reveal the big picture.

DataCamp Course Completion

Take a look at all the courses I’ve completed on DataCamp.

My Work Experience

Where I've interned and worked during my career.

Grupo Stop | Feb 2023 - Present

Data Analyst

Data analyst in the commercial and billing sector of a company with 70 hair removal centers throughout Spain. My responsibility is to collect and transform data from various sources to generate reports and dashboards to evaluate business data and make informed decisions. I consult the data through Pivot Tables and Cubes (Excel), customer data (CRM), and Product Data (SQL) to perform internal reports. I build control panels in Power BI Desktop with those sources, using filters, segmenters, calculated measures, and charts to display KPIs. I use visual reports from data collection to identify trends and make informed decisions
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Mabelux Technic | Jun 2022 - Jan 2023

Business Analyst

Analyzed customer data using Excel and SQL to identify patterns and trends in their needs and behaviors, which allowed for offering personalized solutions and increasing customer satisfaction. Updated and managed the CRM customer database by cleaning and validating data in Excel and SQL, improving customer tracking and loyalty. Used data analysis techniques in Excel and Power BI to convert prospects into qualified leads and increase conversion rates, applying inbound marketing and consultative sales techniques. Reported on commercial KPIs through dashboards and interactive charts created in Power BI, allowing for a clear understanding of key performance indicators and better decision-making. Used Hubspot as a data integration tool to automate the process of tracking and analyzing KPIs.

Wallner Group | Feb 2021 - Jun 2022

Data Analyst

Managed the portfolio of individual and large account customers, offering them tailor-made solutions and ensuring their satisfaction. Increased company sales and online presence, using innovative digital tools and focusing on achieving commercial objectives. Analyzed commercial data with CRM Hubspot and Excel, and created visualization dashboards with Power Bi to make strategic decisions

My Education

Take a look at my formal education

Diplomatura, Full Stack DeveloperUniversidad Tecnológica Nacional | 2019
Political Science in DegreeUniversity of Buenos Aires | 2012

About Me

Lucas Gomez Straface

Data analyst with over five years of experience in the commercial and business sector, specialized in data analysis and visualization projects.

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