-Built a predictive model in R to analyze audience reach and engagement on Meta Business Suite, uncovering patterns that led to better marketing decisions and achieved 73% accuracy. -Implemented an SEO strategy that identified and addressed 15 critical vulnerabilities, leading to a 40% increase in organic traffic within three months. -Successfully eliminated 10+ hours of manual work per week, allowing the team to focus on deeper analysis and strategic planning, ultimately improving efficiency and decision-making.

Allistir Pvt Ltd | Jan 2022 - Aug 2023

Data Analyst Lead

-Designed interactive dashboards in Power BI and automated reports, which saved 150+ man-hours annually by enabling real-time data for stakeholders by improving data accessibility for all verticals of work. -Participated in internal and external data committees to standardize data validation and governance practices. -Generated KPI’s to align with the business plan to measure company goals, implementing them across 6 teams to drive data-driven decision-making. -Designed and implemented data validation measures, increasing data accuracy from 42% to 94% in the following quarters.

Rama Pure Water Pvt Ltd | Jun 2021 - Apr 2022

Product Analyst

-Generated detailed ad-hoc reports in Excel and SSRS, delivering critical insights that guided executive strategic decisions; improved reporting speed by 30% while ensuring data accuracy across all presentations. -Led monthly customer review analysis, identifying key trends to enhance both existing products and new product launches. -Conducted an in-depth analysis of product material sources, successfully reducing sourcing costs by 55% by identifying and negotiating with alternative vendors and reducing the transportation cost by 4 lakhs every month. -Coordinated with external organizations to conduct comprehensive price analysis, resulting in the identification of cost-saving opportunities that optimized product importation expenses into the United States by 15% annually.

My Education

Take a look at my formal education

Masters in Business Analytics Drexel University | 2025

Bachelors in Computer Science EngineeringRajalakshmi Engineering College | 2021

About Me

"For me, it all began with a fascination for patterns how numbers can reveal behavior, expose gaps, and drive better decisions. That curiosity evolved into a deep passion for analytics, fueling my drive to explore the 'why' behind the data.

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