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Adam T. Cieszewski

Adam T. Cieszewski

Senior Campaign Specialist

Avast Software

Technologies

My Portfolio Highlights

My New Course

Data Manipulation in SQL

My New Course

Intermediate SQL Queries

My New Course

Intermediate SQL

Results-driven digital marketing professional with an entrepreneurial mindset and nearly 7 years of experience in managing and optimizing advertising campaigns. Adept at leading cross-functional teams, leveraging data for strategic insights, and delivering impactful in-product messaging. Proven track record of driving performance, innovation, and collaboration in fast-paced tech environments.

My Work

Take a look at my latest work.

course

Understanding Artificial Intelligence

Theory
dataset

Just Still Alive - Are They Still Alive?

PythonSQL

DataCamp Course Completion

Take a look at all the courses I’ve completed on DataCamp.

My Work Experience

Where I've interned and worked during my career.

Avast | Jul 2024 - Present

Associate Manager | In-Product Messaging

Team Leadership & Management • Lead a team of 5 specialists, managing workload distribution, coaching, and morale. • Conduct regular performance reviews and set individual development goals. • Represent the team in leadership forums and contribute to strategic discussions. Campaign Strategy & Technical Oversight • Design and implement strategic in-product messaging (IPM) campaigns in alignment with business objectives. • Drive innovation by adopting new technologies and improving delivery frameworks. Cross-Functional Collaboration & Process Optimization • Streamline workflows and improve campaign efficiency through close collaboration with data, QA, and frontend teams. Data-Driven Decision Making • Oversee live campaign performance, troubleshoot technical issues, and guide data-led refinements. • Contribute to experimentation strategies and support cross-team A/B testing. Stakeholder Engagement • Act as primary contact for campaign implementation, ensuring seamless communication across departments and delivering stakeholder value.
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Avast | Jul 2023 - Aug 2024

Senior Campaign Specialist | In-Product Messaging

• Led technical setup and design of key IPM sales campaigns across product lines. • Mentored junior team members and helped onboard new hires into technical and operational processes. • Conducted campaign health monitoring and performance analysis, identifying improvement opportunities using user interaction data. • Actively supported experimentation platform usage across teams, ensuring accurate setup and troubleshooting. • Acted as point of contact for implementation-related queries, improving response time and stakeholder satisfaction.

Avast | Dec 2021 - Jul 2023

In-Product Messaging Campaigns Specialist

• Executed end-to-end configuration and deployment of IPM campaigns using internal tools. • Verified setup accuracy through quality assurance testing. • Collaborated with frontend and QA teams to ensure smooth integration with product environments. • Monitored campaign performance and resolved real-time issues. • Conducted basic data analysis to identify delivery issues and improve reach strategies. • Handled over 280 configuration tickets annually, showcasing efficiency and attention to detail.

Avast | Jun 2021 - Nov 2021

In-Product Messaging Sales Campaigns Consultant

• Gathered campaign requirements from stakeholders and translated them into actionable configurations. • Supported technical setup and testing of IPM campaigns in cross-functional settings. • Assisted in live monitoring and issue resolution during campaign lifecycles. • Worked with data analysts to assess campaign effectiveness and improve delivery quality.

Fandom | Nov 2018 - Jun 2021

Ad Campaign Specialist (DACH/UK)

• Managed end-to-end operations for over 380 direct-sold ad campaigns, ensuring accurate setup, deployment, pacing, and optimization. • Conducted QA testing across desktop, mobile, and tablet platforms to ensure creative compliance and functionality. • Monitored campaign performance through internal and third-party ad servers, resolving delivery issues and optimizing results in real time. • Created performance reports and proposed data-driven optimizations to boost yield and advertiser satisfaction. • Partnered closely with Ad Ops and Sales to deliver high-performing campaigns and post-launch client-facing assets. • Continuously improved trafficking workflows and processes, contributing feedback on ad products and IAB standards. • Stayed current on industry trends, emerging technologies, and evolving client needs to drive innovation in campaign delivery.

I-Access | Mar 2018 - Oct 2018

Customer Support Specialist

• Provided technical support in English and German, managing up to 30 customer cases simultaneously. • Resolved diverse IT issues including account access, system errors, and configuration challenges. • Led a small support team, assisting with training and issue escalation.

Viadrina Consulting Group e.V. | Jan 2018 - Jul 2018

Cross Border Coordinator

stakeholders on international projects. • Supported the coordination of consulting initiatives focused on economic development and cross-border cooperation.

STEINFELD LEGAL | May 2017 - Jul 2018

Legal Data Analyst

• Maintained and optimized legal document databases for machine learning workflows. • Extracted and structured key data from German and English legal texts for use in legal tech applications.

City Business | May 2013 - Oct 2013

Customer Support Specialist

• Delivered bilingual support (English and German), resolving user IT issues and managing accounts. • Led a small support team, contributing to internal knowledge sharing and process improvement.

My Education

Take a look at my formal education

Bachelor's degree, International Business StudiesEuropa-Universität Viadrina Frankfurt (Oder) | 2019

About Me

Adam T. Cieszewski

Results-driven digital marketing professional with an entrepreneurial mindset and nearly 7 years of experience in managing and optimizing advertising campaigns.

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