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Martin Aereboe

Martin Aereboe

Data Analyst

Senda rent

Technologies

My Portfolio Highlights

My New Project

Analyzing Motorcycle Part Sales

My New Course

Introduction to SQL

Curious explorer of data landscapes, seeking hidden treasures.

My Work

Take a look at my latest work.

project

Analyzing Motorcycle Part Sales

course

Introduction to SQL

My Certifications

These are the industry credentials that I’ve earned.

Other Certificates

ITBA DATA SKILLS AND DESCRIPTIVE ANALYTICS

ITBA ADVANCE EXCEL

DataCamp Course Completion

Take a look at all the courses I’ve completed on DataCamp.

My Work Experience

Where I've interned and worked during my career.

HIGH LEVEL NUTRITION | Nov 2021 - Present

ECOMMERCE MANAGER

Comprehensive Account Management and Digital Marketing Professional I bring a wealth of experience in managing accounts across various platforms, including Mercado Libre, Tienda Nube, Facebook, and Instagram. My expertise spans the spectrum from brand manual creation and branding to product positioning and digital marketing. Additionally, I have a strong background in inventory management, purchasing, and budgeting. My skillset includes: Holistic Account Management: I excel in overseeing accounts on prominent e-commerce and social media platforms, effectively navigating the unique challenges and opportunities presented by Mercado Libre, Tienda Nube, Facebook, and Instagram. Brand Manual and Positioning: My proficiency extends to developing comprehensive brand manuals and executing impactful branding strategies, ensuring consistent messaging and a strong market presence. I am adept at positioning products for maximum impact and resonance. Digital Marketing: I have a proven track record of driving digital marketing campaigns across diverse channels, utilizing cutting-edge strategies to enhance brand visibility, engagement, and conversion rates. Inventory Management and Purchasing: With a keen eye for detail, I have successfully managed inventories, streamlined procurement processes, and maintained optimal stock levels to meet demand while minimizing costs. Performance Objective Analysis: I am skilled at setting and analyzing performance objectives, using data-driven insights to refine strategies and achieve ambitious targets. Competition Analysis: I have conducted in-depth competitor analyses to identify industry trends, opportunities, and threats, allowing for informed decision-making and staying ahead in dynamic markets. Active Client and Supplier Management: My expertise extends to fostering positive relationships with clients and suppliers, ensuring satisfaction and facilitating seamless cooperation. Integration Software Proficiency: I am well-versed in utilizing integration software to streamline workflows, ensuring smooth communication and data synchronization between various systems. Excel Database Cross-Referencing: My proficiency in Excel includes cross-referencing and consolidating databases, enabling accurate data analysis and informed decision-making. Creation of Evolution Dashboards: I have a knack for creating insightful evolution dashboards that offer a visual representation of key metrics, aiding in tracking progress and identifying areas for improvement. My dedication to delivering results, coupled with my ability to adapt to rapidly changing landscapes, has enabled me to thrive in dynamic and demanding environments. I am passionate about leveraging my diverse skillset to contribute to business growth and achieve exceptional outcomes.
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SENDA RENT | Jan 2021 - Present

DATA ANALYST

Data Analyst in the Car Rental Industry in Miami My path as a Data Analyst in the Miami car rental industry has been characterized by an unwavering commitment to continuous improvement and operational optimization. Throughout this exciting journey, I have leveraged my advanced skills in Excel, SQL, and Power BI to drive remarkable outcomes: Dashboard Creation and Efficient Control: Through my deep Excel and Power BI expertise, I have crafted dashboards that provide our team with vital real-time insights. These visualization tools have enabled efficient control of our rental operations, from vehicle allocation to fleet management. Expense Reporting and Strategic Analysis: My proficiency in SQL has empowered me to generate detailed expense reports and strategic analyses that play a pivotal role in informed decision-making. These reports provide an in-depth understanding of our operational costs and have been critical in identifying areas for cost savings. Profitability and Transparency for Investors: Utilizing my Power BI experience, I have crafted investor-oriented profitability reports that transparently communicate our business's financial performance. These reports have bolstered investor relations by delivering accurate and accessible insights. Digital Transformation and Exponential Growth: My SQL expertise has been instrumental in our rental operation's digital transformation. By setting up an online software solution and optimizing processes with accurate data, we achieved impressive growth, escalating monthly rentals from 20 to 120 within less than a year. Data Management Excellence and Operational Efficiency: My mastery of Excel, SQL, and Power BI has served as a foundational pillar in efficient data management. By ensuring data integrity and accuracy, we've achieved streamlined operations and well-informed decision-making. My passion for maximizing value through data analytics and technology continues to drive the ongoing success of our Miami car rental company. My advanced proficiency in Excel, SQL, and Power BI has become an invaluable asset in propelling innovation and sustainable growth.

MINISTRY OF EDUCATION | Jun 2019 - Jan 2021

Expert in Salary Policy Analysis and Resource Management

Salary Policy Impact Analysis: I have played a pivotal role in evaluating and optimizing salary policies. My ability to analyze and understand the financial and motivational implications of these policies has empowered organizations to make informed and equitable decisions. Efficient Territory Resource Management: My experience in resource management on the ground has allowed me to maximize operational activity efficiency. I have developed strategies to allocate resources effectively, ensuring objectives are met in different geographical locations. Salary Disbursement Analysis and Control: I have demonstrated exceptional skills in detailed control over the disbursement of payable and non-payable concepts. My meticulous approach ensures accuracy and compliance in all aspects related to employee compensation. Expert in Data Analysis and Reporting: My proficiency in database analysis and report generation has enabled organizations to make data-driven strategic decisions. My ability to collaborate effectively across diverse areas to understand and extract valuable insights from data is a distinguishing strength. Administrative Process Digitization and Coding: I have successfully led the digital transformation of administrative processes through the use of computer tools and coding. This initiative has increased efficiency and accuracy, freeing resources for more strategic activities. Expedient Tracking and Control: My ability to manage and track expedients has been instrumental in maintaining organized processes and meeting crucial deadlines. This has contributed to seamless operations and compliance with quality standards. Indicator and Report Generation: I have created performance indicators, control panels, and detailed reports that provide a holistic view of management. This has facilitated agile, fact-based decision-making. My passion for operational excellence and my ability to bridge technical knowledge with a strategic vision have proven to be invaluable assets in the teams I've worked with. I am committed to continuous improvement and contributing to organizational success through innovation and efficiency.

My Education

Take a look at my formal education

DATA SKILL AND DESCRIPTIVE ANALYTICS in DATA SKILL AND DESCRIPTIVE ANALYTICSITBA | 2022

About Me

Martin Aereboe

Passionate data analyst with Excel, SQL, and Power BI skills. Committed to excellence, eager to learn, and open to new opportunities

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