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Chase Preston

Chase Preston

Analyst

N/A

Technologies

My Portfolio Highlights

My New Course

Introduction to SQL

Data painter, using visualization to bring insights to life.

My Work

Take a look at my latest work.

course

Introduction to SQL

course

Intermediate SQL

course

Joining Data in SQL

DataCamp Course Completion

Take a look at all the courses I’ve completed on DataCamp.

My Work Experience

Where I've interned and worked during my career.

GoTo | Apr 2023 - Jan 2024

Senior Web Analyst

- Led analytics efforts during GoTo’s (formerly LogMeIn) rebrand and site consolidation, ensuring tracking was setup and dashboards were ready for readouts for launch - Maintained and managed vendor relations for multiple third party analytics tools - Presented bi-weekly marketing performance reports, layering on web data to add context e-commerce and touch readouts - Ran bi-weekly web performance updates, presenting to web-specific deep- dives to stakeholders - Pulled multi-attribution reports on a monthly basis to measure paid spend performance - Coordinated efforts with marketing analysts to align web data with offline metrics - Regularly fulfilled one-off data requests by pulling data through Google Analytics, Contentsquare
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GoTo | May 2021 - Apr 2023

Web Analyst

N/A

Blizzard Entertainment | Aug 2019 - May 2021

Associate Data Analyst

- Provided continuous analysis and reporting for critical Battle.net business units across all game franchise domains and ecommerce sites – a combined portfolio of 30M+ MAUs - Built and established relationships with franchise owners to define individual game site goals and developed analytics implementation and reporting strategies to measure overall impact on business needs - Created dashboards to enable product owners to self-serve for analytics, frequent monitoring of KPIs, and to free up capacity for the analytics team

Blizzard Entertainment | Jul 2018 - Sep 2018

Data Analyst Intern

- Performed analytics deep-dives to identify site-specific bottlenecks and potential candidates for A/B testing - Led brainstorming sessions to ideate A/B tests with stakeholders, presented testing requirements, LOE estimates - Planned and implemented an end-to-end A/B testing process for several purchase conversion funnels on our websites – culminating in a series of presentations to stakeholder groups to summarize learnings and propose next steps

The Boston Consulting Group (BCG) | Jan 2018 - Jun 2018

IT Database Associate Engineer

- Created and presented data visualization dashboards to team to provide internal insights - Utilized SQL Server Management Studio to manage, alter, and update databases - Performed ongoing database audits to organize data sets - Assisted with SQL server migration to a new data center as well as AWS cloud migration

Rapid7 | Jan 2017 - Nov 2017

Website Strategy Intern

- Planned, built, and maintained UNITED Summit Annual Conference site - Created and maintained both flat-coded and CMS pages for rapid7.com - Met with stakeholders to gather requirements for page creation - Built wireframes for new pages presented concepts to stakeholders for review - Mapped out user flows for new sections of the site - Tracked and reported on unitedsummit.com using Google Analytics - Set up site tracking through Google Tag Manager

Northeastern University | Aug 2015 - Jan 2017

Resident Assistant

N/A

Brightcove | Jan 2016 - Jul 2016

Marketing Operations Intern

- Created and ran a metric reporting system to provide engagement analytics for all active campaigns - Built worldwide email campaigns within Eloqua and setup data tracking into Salesforce - Self-taught HTML5 and CSS to edit layouts and implement tracking for all customer communication - Wrote a configuration guide on Eloqua as a guide for Marketing Operations managers in other regions

Northeastern University | May 2015 - Sep 2015

Orientation Leader

N/A

My Education

Take a look at my formal education

Business Administration, Management Information SystemsNortheastern University | 2019
Business AdministrationAmerican College of Thessaloniki | 2014

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