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Chau Nguyen-Clark

Chau Nguyen-Clark

Business Intelligence Analyst

University of Wisconsin

Technologies

Banking Data Analyst Creating Visualizations that Lead to Strategic Decisions in Business

My Work

Take a look at my latest work.

DataLab

Feature Engineering for Predicting Hotel Bookings with tidymodels

Python
DataLab

Feature Engineering for Predicting Hotel Bookings with tidymodels

Python

My Certifications

These are the industry credentials that I’ve earned.

Other Certificates

MIT Professional Education Professional Education in Applied Data Science

Microsoft Microsoft Certified Power BI Data Analyst Associate

DataCamp Course Completion

Take a look at all the courses I’ve completed on DataCamp.

Courses

Introduction to Python
Introduction to Power BI
Intermediate Python
Introduction to Relational Databases in SQL

My Work Experience

Where I've interned and worked during my career.

Banner Bank | Mar 2022 - Present

Client & Product Research Analyst II

• Utilizes T-SQL, Power BI, Power Query, STAR, and Galaxy schema modeling to source, transform, integrate, and model data from different sources including data warehouses and operational databases • Develops, maintains, and optimizes interactive division-wide Power BI data assets, dashboards, and reports to provide Sr. Executives, Sr. Management, Product Management, and Partner Analysts for core bank products and services with insights about trends of account acquisition and attrition, balances, fee income, and profitability • Applies programming languages including R, Python, SQL, M Code, and BI tools - Power BI, Power Query - to mine, compile, clean, transform, enrich, and profile structured and unstructured data • Builds custom visuals in R and Python for advanced statistical methods with time series forecasting and seasonality decomposition • Writes and updates complex T-SQL queries and integrated data from various sources to develop a customer segmentation model for over 500,000 clients in 250,000 households based on their financial and behavioral attributes including product adoption, daily transacting behaviors, deposit and loan balances, and profitability • Actively participates in the construction of a new data environment and reporting infrastructure by providing the data warehouse development team with business requirements, testing, feedback on data quality, query performance, and recommendations to make new data ecosystem implementations more friendly and accessible for end-users, thus facilitating adoption
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Banner Bank | Feb 2021 - Mar 2022

Market Research

• Sourced, transformed, integrated, and modeled data from different sources including data warehouses and operational databases using T-SQL, Power BI, Power Query, and dimensional modeling • Automated a financial analysis tool to assist Sr. Management with ideating on product fit and competitive options, projecting annual revenue impact of over $1.2M and saving over 160 hours per month of manual data entry and processing • Exercised high attention to detail by tracking changes in market trends, technology, client sentiments, and pertinent regulatory changes impacting the positioning and strategic goals of the products and services • Spearheaded an in-depth analysis of over 25,000 Zelle users, identifying key products and client attributes including the probability of clients using Banner Bank primarily due to the Zelle adoption • Utilized strategic thinking to design solutions for Senior Management to analyze data and align results with corporate strategic goals. • Analyzed and recommended changes to the mail-in credit card payment operations, saving 40 hours each month moving to automation Optimized marketing activity performance by measuring the effectiveness of campaigns, calculating ROI from each effort, and recommending strategies to deepen client relationships and increase product adoption rate

Clark Pacific Commercial Real Estate Company | Oct 2018 - Jan 2021

Property Manager

• Implemented data management and analytics of tenant and client records to increase the company’s growth and profitability of over 40 commercial properties • Improved operation efficiency by 50% by creating and implementing property databases including information on tenants, leases, and clients for records that were never previously digitized • Analyzed financial data to make accurate recommendations and projections regarding property development, contract negotiations with vendors, and lease negotiations

Umpqua Bank | Apr 2016 - Aug 2018

Product Administrator

by analyzing 500,000 household records from a multi-million record database to inform bank-wide research projects and uncovering insights into target markets, customer lifetime values, and growth opportunities • Targeted marketing campaigns were designed to drive product campaigns, increase customer engagement, and boost revenue. • Presented findings weekly to the Senior Marketing Team building campaigns to take advantage of the data analysis and monitor the success of existing campaigns. • Enhanced the Sr. Product Management decision-making and understanding of the product performance and target market by using Power BI to integrate customer data from financial, transactional, geographic, and demographics • Analyzed customer transaction and product adoption data to build segmentation models using MCIF to expand user capabilities in email, mail, digital, and frontline sales campaigns • Executed rigorous statistical testing and analytics, employing control groups and A/B testing to gauge campaign effectiveness and provide data-driven insights for future initiatives.

My Education

Take a look at my formal education

Master of Science - MS, Data ScienceUniversity of Wisconsin-La Crosse | 2025
Applied Data Science Program, Data ScienceMIT Professional Education | 2021
Gonzaga University

About Me

Chau Nguyen-Clark

I am a results-driven Power BI Analyst and Data Science Graduate Student with over 7 years of experience delivering data-driven solutions to enable executive-level informed decision-making, support ROI, and increase the organizational bottom line.

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