＊Implemented user behavior data into monetization analysis ＊Conducted time series analysis for real-time value in global financial forecasting ＊Initiate exploratory analysis using Tableau to meet cross-functional requirements of sales, marketing, strategy and finance teams

International Manganese Institute (IMnI) | Apr 2021 - Oct 2021

International Business Analyst

＊Established an automized data query system for the stakeholder contact book with R language ＊Monitored global economic trends from 20+ resources, developed 30+ global industrial quantitative documents and the ad-hoc data analysis (Excel, PowerPoint)

Microsoft | Apr 2019 - Aug 2020

Associate Manager of Communications

＊Launched Surface Pro7 into the Taiwan market with a core team of 7 people with an integrated marketing strategy (ROI: 655%) ＊Analyzed APAC market trends, collaborated with overseas teams ＊Refined branding communication strategy by moderating competitor & marketplace momentum in Startups, Devices, and Digital Transformation sectors ＊Managed media communications projects and maintained relations with media and influencers ＊Co-authored 80+ visual reports for the General Manager, the COO, the CMO ＊Operated internal financial procedures ＊Honoured by the Regional Best Practice Award, the Spot Award 2020

Microsoft | Jul 2018 - Apr 2019

Marketing Specialist

＊Led an intern team of 12 ＊Initiated online campaigns based on the performance indicators; boosted the YouTube channel subscription by 30% ＊Produced Microsoft 365 tutorial:Browsing volume took up 79% of total viewings for Microsoft’s YouTube subchannel of the month ＊Produced Office User Guide: total views exceeded 10% growth rate after I’ve been assigned the task ＊Created various content types (video, article, brochure, slides) in the Digital Transformation & Cybersecurity sector for B2B market ＊Supported business teams based on financial plan and performance forecast ＊Maintained payroll processing of interns ＊Honoured by the Spot Award 2019

Nike | Jul 2015 - Jul 2016

Ambassador | Campus Event

＊Established Nike Running Club in Chung Yuan Christian University ＊Led Nike campaigns on campus ＊Student community management

My Education

Take a look at my formal education

Master of Science - MS, Data Science & Digital Marketing · (Septemberemlyon business school | 2022

Master's degree, Mathematics and StatisticsTechnische Universität Berlin | 2022

Diploma of University, Langue Française Étrangère · (January 2022 - JuneUniversité Sorbonne Nouvelle | 2022

Bachelor of Science - BS, Psychology, Statistical Psychology · (SeptemberChung Yuan Christian University | 2018

About Me

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