• Established iOCO as a leader in Data services, achieving a strong pitch win ratio. • Developed and implemented innovative business strategies focused on sales and market expansion. • Optimized sales processes using advanced digital tools, reducing cycle times while maintaining quality. • Fostered relationships with key clients, enhancing retention and satisfaction through strategic account management.

Wunderman Thompson Data | Aug 2019 - Jun 2023

Business Director

• Oversaw revenue and margin contributions for a diverse portfolio of South African and European clients. • Developed a robust pipeline to support business development initiatives through strategic planning. • Engaged with stakeholders to drive growth and enhance client satisfaction.

Publicis Emil | Jul 2017 - Jul 2019

Managing Director

As Managing Director at Publicis Emil, I led the strategic direction for digital and financial objectives across partner agencies. My focus was on optimizing operations and enhancing resource allocation. I also prioritized attracting top digital talent and fostering a culture of continuous learning. By implementing innovative tools, I ensured our teams met local market demands effectively.

EOH Digital | Oct 2013 - Jun 2017

Director of Client Services

• Engaged in new business development by leveraging opportunities from both new and existing customer relationships. • Managed existing client accounts while acquiring new ones to drive agency growth. • Collaborated with delivery and strategy teams to ensure efficient project execution aligned with strategic objectives. • Built exceptional relationships with colleagues and customers, ensuring effective communication at all times.

OgilvyOne Worldwide | Jun 2012 - Sep 2013

Group Account Director

• Drove account strategy implementation to enhance client engagement and service delivery. • Managed a dedicated client service account team, ensuring high-quality product delivery. • Built and maintained exceptional client relationships, identifying opportunities and addressing issues proactively.

Aqua Online | Jan 2009 - May 2012

Client Service Manager

• Drove account strategy and implementation of innovative digital solutions for diverse clients. • Developed and presented tailored proposals, including scope of work and cost estimates. • Managed resource allocation to ensure the delivery of high-quality products. • Cultivated and maintained exceptional client relationships, identifying opportunities and addressing issues proactively.

Isobar | Sep 2007 - Jan 2009

Project Manager

• Developed comprehensive scope of work based on client functional requirements, ensuring clarity and alignment. • Assessed feasibility of proposed solutions, providing strategic input on new technologies to enhance project outcomes. • Managed internal and freelance resources, negotiating with external partners to optimize project delivery and value.

Exp | Jan 2005 - Jan 2007

Account Manager

N/A

My Education

Take a look at my formal education

Bachelor of Science (BSc), Digital Innovation & TechnologyDublin Institute of Technology | 2017

PGDM, Marketing ManagementUniversity of Cape Town | 2005

BCOM, Information SystemsUniversity of Cape Town | 2003

Rondebosch | 1998

About Me

A commercially grounded Data and Digital Transformation Leader with over 15 years’ experience driving revenue growth, operational efficiency, and enterprise data strategy across African and European markets. Proven record of delivering double-digit E

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