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Yee Ling Tan

Yee Ling Tan

Business Development Manager

Bintang Maju Commercial

Technologies

My Portfolio Highlights

My New Project

Analyzing Students' Mental Health

My New Course

Introduction to Python

My New Project

Analyzing Students' Mental Health

Data archaeologist, unearthing buried insights from historical records.

My Work

Take a look at my latest work.

course

Introduction to SQL

course

Intermediate SQL

course

Introduction to Python

course

Introduction to SQL

DataCamp Course Completion

Take a look at all the courses I’ve completed on DataCamp.

Courses

Introduction to Python
Introduction to SQL
Intermediate SQL
Joining Data in SQL

My Work Experience

Where I've interned and worked during my career.

Fonterra | Oct 2021 - Dec 2022

Channel Development Executive

• Spearheaded the 2023 marketing campaign, resulting in 25% boost in sales, 30% spike in customer engagement and projected 220% rise in end user participation. • Directed sales and marketing initiatives to strategically grow existing markets while penetrating new markets valued at USD9.6B. • Monitored market trends and synthesised intelligence into easy-to- comprehend visualisations and reports, helping to expand sales capabilities by 10%. • Expedited product launch and Perfect Store roll out within half the usual timeframe, boosting business efficiency by a further 200%. • Headed social media management to drive brand growth, resulting in an average 8% boost in followers per month.
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Celestial Zoom Management Sdn. Bhd. | Sep 2020 - Oct 2021

Marketing Executive

• Achieved USD100K in gross profit within the first month from targeted advertising campaigns. • Conducted product research and competitive analysis to identify, determine, and strategize product viability and marketability, contributing to the market diversification of the company. • Coached teams of 2 on copywriting and storyboarding, leading to improved success rates by 25% in a month.

Celestial Zoom Management Sdn. Bhd. | Jan 2020 - Sep 2020

Copywriter

• Accomplished USD100K gross profit in less than 4 months from a single ad campaign. • Brainstormed, researched, and analysed topics and products for business and brand development. • Conceptualised high-converting video sales letters (VSLs) and campaigns, from development of storyboards to generating, proofreading, and refining all sales copy including Facebook ads, landing pages, and articles, to drive up to USD250K/month in revenue.

EcoKnights | Dec 2018 - Feb 2019

Programme Intern

• Organised a project called ‘X-Kitement’ which helped to educate the public, particularly families and children, about sustainable living. • Collaborated with third-party businesses and colleagues to develop educational yet fun activities for the ‘X-Kitement’ event, successfully attracting over 100 children who participated in the activities. • Designed the social media collateral for the ‘X-Kitement’ event which helped to raise public awareness about the event. • Created a visual representation of a written project proposal to aid in its clarification to the client which led to the acceptance of the proposal by the client. • Published online articles about the organisation’s activities and events, keeping readers and followers updated and maintaining the organisation’s online presence.

BuzzBit | Nov 2017 - Feb 2018

Data Entry Clerk

• Spearheaded the on-boarding process of a new brand, including uploading SKUs and creating content, enabling the firm to gain a foothold on the market & establish brand awareness. • Executed the accurate upload of SKUs of products to various e-commerce platforms (company website, Lazada, 11Street, Shopee), generating successful sales of slow-moving products.

My Education

Take a look at my formal education

Monash University Malaysia
Monash University Foundation Year (MUFY) Sunway University | 2015
IGCSE Sirius Scholar | 2014

About Me

Yee Ling Tan

Business Developer looking to transition into a full-stack Data Scientist/Machine Learning Engineer role. Detail-oriented, responsible, quick learner with a desire to deliver AI-enabled solutions backed by actionable insights derived from data.

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