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Erika Fallon

Erika Fallon

Data Analyst

Read Better Be Better | Phoenix, Arizona


My Portfolio Highlights

My New Course

Introduction to Python

Seeking to be a part of an analytics team!

My Work

Take a look at my latest work.


Python Toolbox


Introduction to Functions in Python


Intermediate SQL Queries


Introduction to SQL


Intermediate SQL


Joining Data in SQL


SQL for Joining Data


Introduction to R


Introduction to Python


Intermediate Python

DataCamp Course Completion

Take a look at all the courses I’ve completed on DataCamp.

My Work Experience

Where I've interned and worked during my career.

WebstaurantStore | Sep 2022 - Jul 2023

Analyst, Conversion Rate Optimization

Improved key performance indicators with A/B testing using Google Analytics, Google Optimize, and Bayesian modeling in R. Crafted presentations and written reports to communicate results and impact with stakeholders. Increased customer conversion rates by identifying barriers in the customer funnel, testing alternatives, and making recommendations to the website design team.
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Pima Medical Institute | May 2020 - Sep 2022

High School Partnership Coordinator

Served 2,100 students across 12 high school districts as the liaison between Pima Medical and the local Career Technical Education (CTE) center. Personalized career coaching through goal-focused meetings, interpreting aptitude assessments, and assisting with the college application process. Utilized CRM database to track student applications, enrollments, and retention; created biannual reports for corporate management.

Pima Medical Institute | Oct 2016 - May 2020

Career Prep Instructor

Instructed students in foundation courses: mathematics, computer basics, anatomy and physiology, medical terminology, study skills, and first aid. Reduced turnaround for student feedback and tackled grading biases by digitizing department curriculum and automating assignments and tests. Recipient of the 2019 Faculty Peak Performer award.

My Education

Take a look at my formal education

Master's degree, Educational Policy Analysis and EvaluationArizona State University | 2021
Certificate, Analytics for Higher EducationArizona State University | 2021
Bachelor of Arts (BA), PsychologyMonmouth University | 2016

About Me

Erika Fallon

My core competencies include using data to inform decision-making and achieve business objectives. I am always eager to learn new skills, take on challenges, and collaborate with diverse teams.

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