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Hanif Henry

Hanif Henry

Analyst

Publicis Groupe | New York

Technologies

My Portfolio Highlights

My New Course

PostgreSQL Summary Stats and Window Functions

My New Project

Exploring NYC Public School Test Result Scores

Data detective, solving mysteries with analytical prowess.

My Work

Take a look at my latest work.

DataLab

Project: Analyzing Motorcycle Part Sales

DataLab

Project: When Was the Golden Era of Video Games?

DataLab

Project: Analyzing Unicorn Companies

My Certifications

These are the industry credentials that I’ve earned.

Other Certificates

Dataquest.io Business Analyst with Tableau Certificate

Meta Career Certifications Meta Marketing Analytics Certificate

Google Career Certifications Digital Marketing & E-commerce Certificate

DataCamp Course Completion

Take a look at all the courses I’ve completed on DataCamp.

My Work Experience

Where I've interned and worked during my career.

Zenith, Publicis Groupe | Oct 2024 - Present

Analyst, Competitive Intelligence - Strategic Media Resources

Client Account: Verizon - Develop clear, data-driven visualizations and pivot tables in Microsoft and Google Suites, integrating data from multiple sources, including Vixxix and Nielsen, to translate complex analyses into actionable insights for stakeholders. - Conduct in-depth research on telecommunication companies, markets, technologies, and competitors, providing actionable intelligence to inform strategic decision-making across digital, radio, and OOH platforms. - Collect, clean, and organize data from various sources, including internal databases and market reports, ensuring accuracy, consistency, and readiness for analysis. - Contribute to a competitor benchmarking framework by tracking key performance indicators (KPIs) to assess market positioning and uncover areas for strategic improvement.
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Zenith, Publicis Groupe | Jul 2023 - Oct 2024

Associate Media Planner, Strategy

Client Account: Verizon - Optimized budget management across campaigns by leveraging proprietary tools, efficient Authorization to Buy (ATB) documentation, and maintaining precise internal trackers to prevent overspending. - Conducted in-depth market research and data analysis using tools like eMarketer, Nielsen, and Microsoft Suite providing actionable insights that shaped media strategies and enhanced client presentations. - Collaborated across teams to modernize processes, expedite deliverables, and develop data-driven insights through Microsoft Suite visualizations, effective communication, and strategic project management. - Streamlined workflow management by organizing campaign-specific records and creating accessible internal flow charts, enhancing team efficiency and project delivery. - Completed a rigorous training program in project management, collaboration, market research, and data analysis culminating in a strategic business development project with actionable data-driven solutions presented to stakeholders.

Läderach (Schweiz) AG | Oct 2022 - Jan 2023

E-Commerce Fullfillment Associate

- Ensured efficient package dispatch to contribute an estimated 15% improvement in delivery times. - Resolved customer issues promptly in collaboration with the E-Commerce Customer Service Team. - Exceeded individual KPIs aligned with sales targets, demonstrating commitment to achieving and surpassing performance goals.

Bourke Street Bakery | Sep 2021 - Sep 2022

Supervisor/Head Barista

- Led a team of baristas (8), achieving a 10% increase in sales year-over-year through effective customer service and upselling strategies. - Analyzed sales data to optimize promotional strategies, and suggested creative ideas for marketing purposes along with the Store Manager and Owner. - Created detailed reports on sales and operational metrics to support decision-making by upper management using Square POS system monthly sales and revenue metric figures.

Chestnut Lake Camp | Jun 2021 - Aug 2021

General Camp Counselor

- Supervised and mentored campers to foster personal growth and development. - Organized camp activities to boost camper participation. - Collected and documented camper surveys to improve decision-making and enhance camper experiences.

My Education

Take a look at my formal education

High School Diploma in N/AUrban Assembly School for Law And Justice | 2017

About Me

Hanif Henry

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