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Jonathan Compton

Jonathan Compton

Data Analyst

Valley Bank


My Portfolio Highlights

My New Project

Investigating Netflix Movies and Guest Stars in The Office

My New Project

Predictive Modeling for Agriculture

My New Project

Generating Keywords for Google Ads

My Work

Take a look at my latest work.


Introduction to Statistics in Python


Introduction to Regression with statsmodels in Python

DataCamp Course Completion

Take a look at all the courses I’ve completed on DataCamp.

My Work Experience

Where I've interned and worked during my career.

Valley Bank | Nov 2021 - Present

Senior Product Data Analyst

-Spearheaded the development and maintenance of a cutting-edge next-best product recommendation system, harnessing advanced machine learning algorithms and sophisticated data analysis techniques. -Conducted in-depth analysis on extensive datasets to map comprehensive customer journeys, uncovering pivotal insights to enhance user experience and drive business growth. -Engineered and maintained enterprise-wide dashboards to meticulously track product performance, user engagement, and marketing trends, enabling data-driven decision-making across teams. -Orchestrated A/B testing initiatives to dissect user behavior and patterns, delivering actionable insights to optimize product strategies and maximize customer satisfaction.
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eHealth, Inc. | May 2020 - Nov 2021

Marketing Technology Analyst

-Implemented and meticulously measured marketing analytics initiatives across all company domains, leveraging data insights to drive strategic decision-making. -Developed targeted user segmentation strategies based on comprehensive data analysis, facilitating personalized marketing approaches and improving customer engagement.

SecureLink | Aug 2019 - Apr 2020

Marketing Campaign Specialist

-Extracted actionable insights from marketing campaigns to inform and drive growth strategy, utilizing tools like SQL to analyze campaign performance data. -Designed, monitored, and iterated over A/B testing and experimentation initiatives, optimizing campaign effectiveness and enhancing ROI.

Magna Life Settlements | Apr 2018 - Aug 2019

Marketing Operations Analyst

-Implemented multiple new marketing technologies to support marketing automation and multi-touch attribution, streamlining processes and improving efficiency. -Measured and reported ROI data for all digital marketing campaigns, providing valuable insights to optimize marketing strategies and maximize return on investment. -Maintained a consistent data pipeline for tracking the full customer journey, ensuring accurate analysis and informed decision-making across marketing initiatives.

My Education

Take a look at my formal education

Bachelor of Business Administration - BBA, MarketingUniversity of North Texas | 2017

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