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John Merkel

John Merkel

Media Director

Elevation Church | Charlotte, NC

Technologies

My Portfolio Highlights

My New Course

Introduction to SQL

My New Course

Introduction to SQL

Analytical luminary, illuminating the path to data-driven enlightenment.

My Work

Take a look at my latest work.

course

Understanding Data Engineering

course

Introduction to SQL

course

Intermediate SQL

course

Understanding Data Engineering

DataCamp Course Completion

Take a look at all the courses I’ve completed on DataCamp.

Courses

Introduction to SQL
Intermediate SQL
Joining Data in SQL
Understanding Data Engineering

My Work Experience

Where I've interned and worked during my career.

Elevation Church | Jan 2023 - Present

Digital Communications Director

- Led and managed a diverse team of 17 digital media specialists and professionals, including social media managers, email specialists, paid ad specialists, copywriters, project managers, data analysts, graphic designers, videographers, motion graphic designers, and producers. - Co-led creative team and production for innovative promotional content for the release of NY Times Best Seller, Do the New You: 6 Mindsets to Become Who You Were Created to Be by Steven Furtick . - Consistently integrated Artificial Intelligence tools into our performance marketing strategies, demonstrating a strong commitment to leveraging advanced technology for optimal campaign outcomes. - Strategically managed a $600K budget, overseeing social media campaigns, email marketing strategies, copywriting, and engaging paid advertising initiatives.
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Elevation Church | Apr 2021 - Mar 2023

Social Media Director

- Developed and led 24 data-driven content strategies for organizationwide initiatives and campaigns. - Directed growth initiatives for Steven Furtick (public figure) and Elevation Church, managing significant social media followings: Steven Furtick: Instagram 3.8M, Facebook 6.6M, TikTok 1M , X (Twitter) 842K Elevation Church: Instagram 1.8M, Facebook 2.2M, TikTok 138.2K, X (Twitter) 321.9K - Led social media team in brainstorming and oversaw the coordination of content creation and production equipment. - Spearheaded strategic planning for all social media campaigns, driving increased brand visibility and engagement.

Elevation Church | Jan 2017 - Aug 2019

eStudents Director

N/A

NASCAR | Oct 2013 - Dec 2016

Project Manager, Software Quality Assurance Tester

- Oversaw project plans for timing technicians and software developers. Maintained client and stakeholder relationships with SMT (SportsMEDIA Technology), NASCAR Timing and Scoring & NASCAR Software Engineering. - Designed test plans, scenarios, scripts, and procedures for timing and scoring software development. - Operator for NASCAR 'PRO Truck' Hawk-Eye's optical tracking for Pit Road officiating

AMA Pro Racing | Jan 2014 - Mar 2015

Sports Timing and Scoring Technician

N/A

KLM International | May 2010 - Jul 2013

Digital Asset Manager, Youth Director

Responsibilities include the creative direction of publications, web footprint and partnership mailings.

My Education

Take a look at my formal education

Bachelor of Applied Science (BASc), International Relations and Affairs/ EconomicsFlorida State University | 2010
Bachelor's Degree, Chinese Language and LiteratureTianjin Foreign Studies University | 2009
Course Completion Certificate, Philosophy and Religious StudiesUniversity of Cambridge | 2007

About Me

John Merkel

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