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Juan Ignacio Fernandez

Juan Ignacio Fernandez

BI Lead

Universidad de Buenos Aires


My Portfolio Highlights

My New Course

Introduction to SQL

My New Track

Power BI Fundamentals

My New Workbook

PostgreSQL Summary Stats and Window Functions

Data alchemist, transforming raw numbers into golden insights.

My Work

Take a look at my latest work.


Introduction to SQL


Intermediate SQL


PostgreSQL Summary Stats and Window Functions

My Certifications

These are the industry credentials that I’ve earned.

Other Certificates

Udemy Course in Digital Marketing

Datacamp SQL Fundamentals

Datacamp Power BI Fundamentals

DataCamp Course Completion

Take a look at all the courses I’ve completed on DataCamp.

My Work Experience

Where I've interned and worked during my career.

Natura & Co | May 2020 - May 2022

BI Lead

As the BI Team Lead, I was responsible for prospecting and implementing data-driven solutions to the regional commercial model, working closely with stakeholders from South and Central America. Led a team of 2 data analysts, coordinating under a Scrum framework. Led AVON's SWAT team to stop the previous declining market share trend in LATAM, following its acquisition by Natura & Co.
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Natura & Co | Mar 2018 - Apr 2020

Business Strategist Jr. Manager (Geographic Expansion PMO)

I was a Business Strategist Jr. Manager at Natura and was part of the Geographic Growth Expansion Team, focused on prospecting and landing on country targets. Led market research, due diligence, funding requests, and overall landing strategy for expansion projects, including Ecuador's expansion project in 2020. Built and presented 10+ expansion opportunities to the board, including market risks & opportunities and financial modeling such as P&L forecasting, ROI, Break Even & DCF. Created a multivariate model to prioritize the regional geographic expansion roadmap and assisted the VP in legal & financial structuring matters. Coordinated a 4-member team and had constant exposure to leadership and board members.

Natura & Co | Oct 2016 - Mar 2019

Head of Bolivia’s Master Franchise Administration - Jr. Manager

As a Junior Manager, I was responsible for overseeing the Master Franchise of Natura Bolivia, which generated USD 6 million in revenue yearly. My responsibilities included developing and implementing pricing and financial strategies, managing reporting and marketing efforts, overseeing logistics, conducting audits, and managing public relations with franchisees. I led a team of two analysts and reported directly to the Director of LATAM and members of the board.

ABECEB (Consulting boutique firm) | May 2014 - May 2016

Senior Macroeconomics Research Analyst

As a Senior Macroeconomist for a boutique macroeconomic consulting firm, I provided coverage for Argentina and Latin America. I produced executive reports for top companies such as Toyota and Mercedes-Benz, focusing on macroeconomic variables and forecasting, including GDP, inflation, and consumer spending, as well as analyzing the political environment and stock market. I also managed and coordinated a team of two members (macroeconomic analysts).

My Education

Take a look at my formal education

Msc in FinanceUniversidad Torcuato Di Tella | 2023
BS in EconomicsUniversity of Buenos Aires | 2014

About Me

Juan Ignacio Fernandez

As an experienced Business Intelligence professional, I have a proven track record of successfully leading commercial and financial turnarounds. Expertise: data analysis, project management, equity/industry research, and corporate development.

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