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Rex Lui

Rex Lui

Senior Data Scientist

Sun Hung Kai Real Estate Agency Limited

Technologies

My Portfolio Highlights

My New Track

Data Scientist

My New Course

Introduction to Python

My New Track

Data Scientist

Data juggler, effortlessly balancing variables to unlock insights.

My Work

Take a look at my latest work.

course

Understanding ChatGPT

course

Introduction to Python

course

Intermediate Python

course

Understanding ChatGPT

DataCamp Course Completion

Take a look at all the courses I’ve completed on DataCamp.

Courses

Introduction to Python
Intermediate Python
Data Manipulation with pandas
Working with the OpenAI API

My Work Experience

Where I've interned and worked during my career.

Sun Hung Kai Properties Limited | Oct 2021 - Present

Senior Data Scientist

N/A

Sun Hung Kai Properties Limited | Mar 2021 - Oct 2021

Deputy Manager - Data Analytics

N/A

Sun Hung Kai Properties Limited | Oct 2018 - Mar 2021

Assistant Manager - Data Analytics

Data manipulation & visualization - Build up ETL process to transform raw app data into meaningful and insightful datamarts. - Collect business units' requirements and develop designated Tableau Dashboards to fit business purpose. - Design and manage Tableau Server which are supporting more than 20 users to access online. Marketing Campaign & loyalty program support - Provide data-driven suggestion when designing marketing campaign. - Assist campaign operation like loyalty point fulfilment, member registration source tracking, etc. - Carry out post campaign analysis to evaluate the campaign and provide insight. Regular Reporting and in-depth analysis - Present regular KPI and trend analysis and provide insights to the management. - Carry out segmentation and drill down to the analysis on particular valuable members' behaviours
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Collinson | Nov 2015 - Oct 2018

Data Analyst

marketing and CRM analysis for clients. (Tools: MSSQL, R, SPSS) - Extract, manipulate and analyse data for marketing campaigns. (Tools: MSSQL) - Design, develop and deliver standard reports. (Tools: Tableau, Telerik, SSRS, Excel)

Brightstar | Nov 2011 - Jul 2015

Application Analyst

- Design and develop regular reporting. (Tools: SSRS, Crystal Report) - Troubleshoot and maintain the ERP & WMS system to keep business as usual. (System: Microsoft Solomon, Microsoft Dynamic AX & Radio Beacon) - Update and maintain company's website (Tools: PHP,MySQL)

My Education

Take a look at my formal education

Bachelor's degree, Enterprise Engineering with ManagementThe Hong Kong Polytechnic University | 2011

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