Beta

Łukasz Białozor

Digital Analyst Manager

Flying Bisons / MIT Sloan School of Management

Technologies

My Portfolio Highlights

My New Course

Introduction to SQL

My New Workbook

Intermediate SQL

My New Course

Introduction to SQL

Data virtuoso, transforming raw numbers into a masterpiece of understanding.

My Work

Take a look at my latest work.

course

Introduction to SQL

DataLab

Intermediate SQL

DataLab

Try out AI

course

Introduction to SQL

My Certifications

These are the industry credentials that I’ve earned.

Other Certificates

Google Google Analytics Individual Qualification

Google Google Data Analytics Professional Certificate

Wharton Online / Coursera Customer Analytics

CXL Google Analytics 4

DataCamp Course Completion

Take a look at all the courses I’ve completed on DataCamp.

Courses

Introduction to Python

Introduction to SQL

Introduction to ChatGPT

Understanding Data Science

Courses

Introduction to Python

Introduction to SQL

Introduction to ChatGPT

Understanding Data Science

My Work Experience

Where I've interned and worked during my career.

Flying Bisons | Nov 2023 - Present

Digital Analyst Team Manager

From a one-man army to leading a multidisciplinary team of analytic A-players.

Flying Bisons | Jan 2023 - Nov 2023

Lead Digital Analyst

N/A

Flying Bisons Academy | Jan 2023 - Present

Google Analytics Trainer

I serve as an instructor specializing in Google Analytics 4 (GA4), an advanced tool that provides insights into the behavior and preferences of a website's audience. My responsibility involves conveying the complex principles of this tool to students, breaking down the methodologies into understandable segments and providing practical applications to ensure thorough comprehension.

MyLead | Nov 2022 - Jan 2023

Web Analytics Consultant

Assisting in the transition from GA3 to GA4, auditing the analytics pipeline, and enhancing it to collect more reliable, business-oriented data.

Flying Bisons | Jan 2022 - Jan 2023

Senior Digital Analytics

The Digital Consulting company that helps companies to unleash their digital potential.

MyLead | Jan 2022 - Oct 2022

Senior Performance Marketing & Analytics Manager

MyLead is an affiliate network that works with the most prominent brands worldwide to help them gain customers. We do it together with our community, with over 400,000 users. Responsibilities: - Marketing Data analytics - Campaign planning and execution - Performance marketing optimization

StreamCards | Jan 2021 - Mar 2022

Chief Growth and Operations Officer

The world’s first gamification overlay for Twitch allows competition against other viewers. Responsibilities in this position: - Overseeing growth initiatives - Analysing business and marketing data - Implementing and evangelising Agile and Lean Startup methodology - Creating and optimising business processes - Oversight of software development process in agile methodology - Managing general operation of the company

IGN Polska | Nov 2019 - Mar 2021

VP of Marketing and Communication

N/A

Gamehag.com (Gaming sp. z o. o.) | Jan 2019 - Mar 2021

Chief Marketing Officer

Gamehag is an international startup for gamers with over 8 million users, available in 9 languages. The startup won the Client & Lifestyle category at the European Economic Congress in 2020. Over 250 startups from all over the world applied for the competition. - Creating and managing an international marketing team, - Coordinating marketing activities in 5 languages, - Supervision of the marketing budget, - Data gathering and analysis (Google Analytics, Excel, Google Ads, Facebook Analytics, Google Data Studio) - Supervision and creation of PPC promotion (Google Ads, Facebook Ads, Microsoft Ads) - Implementation of over 250 campaigns with Youtubers from around the world. - Creating and implementing marketing strategies and tactics - Agile project management

IGN Polska | Jan 2021 - Jan 2021

VP of Growth

The Global #1 Media Brand for Games, Entertainment and Fan Culture. Globally, it reaches 265 million readers a month. The Polish branch has been operating since 2015 and systematically strengthening its position in the Polish market. Responsibilities: - Managing user acquisition processes - Managing the company's development projects - Create a growth strategy - Process optimization

IGN Polska | Nov 2018 - Nov 2019

Chief Content Officer

N/A

IGN Polska | Jan 2015 - Nov 2019

Digital Marketing and Content Management

Responsibilities in this position: - Sale of IGN Polska advertising products - International cooperation in promotional campaigns - Designing promotional solutions for IGN Poland customers - Managing IGN promotion in Poland - Creating and managing promotional campaigns on Facebook Ads

Gamehag.com (Gaming sp. z o. o.) | Nov 2018 - Jan 2019

Head of Digital Marketing

- Managing a 7-person, international team - Creating a marketing, and social media strategy - Analyzing and optimizing profit channels - Working with dozens of influencers

Fundacja Ikigai (生きがい) | May 2018 - Present

Chief Executive Officer

The NGO promotes Japanese culture through education and information in the spirit of IKIGAI. Our main activities are events visited by thousands of happy teenagers and young adults. Responsibilities: - Helping hundreds of volunteers create events for thousands of happy attendees - Creating Marketing and operation strategy - Overseeing a team of event managers - Creating an organizational vision

Erly | May 2018 - Jan 2019

Digital Marketing Manager

Erly is a automated service that allows you to borrow and then return the powerbank from any location in the city using the application for a certain period of time for a fee. No unnecessary cables or remembering the charger.

FotoCon | Jan 2015 - May 2018

Marketing and Event Manager

FotoCon is the world's largest, exclusive event for influentials in the field of photography and cosplay. The event has been a great international success, bringing together guests from over 30 countries and generate millions of reach in social media. Responsibilities - Creating the concept of the Event - Designing and implementation of its promotions - Full project management - Creation and management of a project team (over 40 people)

Fantasy Expo Sp. z o.o. | Jan 2014 - Jan 2015

Project Manager

Management of the second largest e-sport league in Poland, Fantasy Expo Challenge. Created under the partnership of ASUS and LG. - Full project management - Cooperation with the largest Polish Gaming Influencers - Market analysis - Planning promotional activities for partners - Team management - Project planning - Designing Web portal and its functions - Day to day operations

Self Employed | Jan 2008 - Jan 2014

Entrepreneur

- Analyzing ads and website data - Creating and selling websites. - Managing web portals - Optimization of advertising campaigns - Video production - Content management - Managing a team of editors - Implementation of promotions at events (eg, for Samsung)

Divicom | Mar 2007 - Jan 2008

Store Manager

- Store management - Managing team of computers technicians - Supervision over 20-person telemarketing team - Sale of products

My Education

Take a look at my formal education

Business psychology - Customer experience management · (wrześniaUniwersytet Dolnośląski DSW | 2026

Exec. Ed, Oxford Artificial Intelligence ProgrammSaïd Business School, University of Oxford | 2024

Digital Analytics Mini-DegreeCXL | 2024

Exec. Ed, Digital Marketing AnalyticsMIT Sloan School of Management | 2022

Strategic Management and Innovation SpecializationCopenhagen Business School | 2020

About Me

I believe in Kaizen (改善), the Japanese method of continuous improvement. That's why I never stop learning and growing. I'm an experienced Head of Marketing, who want to focus now on Data Analytics, and in perspective, become Marketing Data Scienc

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