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Abdulmatin Orumo

Abdulmatin Orumo

Data Scientist

UBA Group

Technologies

My Portfolio Highlights

My New Project

Investigating Netflix Movies

My New Course

Introduction to Python

My New Project

Investigating Netflix Movies

Passionate problem-solver, leveraging data to drive impactful solutions.

My Work

Take a look at my latest work.

course

Understanding Data Science

course

Introduction to Python

course

Intermediate Python

course

Understanding Data Science

DataCamp Course Completion

Take a look at all the courses I’ve completed on DataCamp.

Courses

Introduction to Python
Introduction to SQL
Understanding Data Science
Intermediate SQL

My Work Experience

Where I've interned and worked during my career.

ICAN Online Tutors | Jun 2022 - Nov 2023

Digital Ad Analyst

Managed digital advertising campaigns across multiple platforms (Google Ads, Meta Ads, LinkedIn Ads). Monitored campaign performance metrics, such as click-through rate (CTR), conversion rate, cost per acquisition (CPA), and return on ad spend (ROAS). Conducted A/B testing experiments to optimize ad creative, targeting, and messaging. Analyzed campaign data to identify trends, opportunities, and areas for improvement. Generated regular reports and dashboards to communicate key insights and recommendations to stakeholders. Collaborated with cross-functional teams (Marketing, Creative, Sales) to align advertising efforts with overall business goals. Stayed current with industry trends and best practices in digital advertising.
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My Education

Take a look at my formal education

B.Sc in BusinessUniversity of Lagos | 2021

About Me

Abdulmatin Orumo

I am deeply passionate about the transformative power of data. From unlocking insights that drive strategic decisions to optimizing processes and experiences, I believe that data has the potential to revolutionize every aspect of our lives.

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