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Alonzo Morales

Alonzo Morales

Business Analyst

Target

Technologies

My Portfolio Highlights

My New Course

Understanding Data Science

Mindful analyst, decoding patterns to unravel the big picture.

My Work

Take a look at my latest work.

course

Intermediate SQL Queries

course

Understanding Data Science

course

SQL for Joining Data

DataCamp Course Completion

Take a look at all the courses I’ve completed on DataCamp.

My Work Experience

Where I've interned and worked during my career.

Target | May 2022 - Present

Senior Market Analyst

• Designed and implemented scalable, automated dashboards in Domo, improving accessibility to critical market insights and enhancing data-driven decision-making. • Integrated generative AI tools like ChatGPT to enhance reporting accuracy and automate repetitive tasks, contributing to operational efficiency and innovation. • Leveraged advanced SQL, Python, and Excel skills to analyze market trends and deliver actionable insights that informed capital investments. • Streamlined manual reporting processes with automated market-level solutions, saving over 300 hours annually and reducing operational overhead. • Partnered with technical teams and leadership to maintain detailed documentation in Confluence and manage projects using Jira.
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Target | Aug 2020 - May 2022

Senior Business Analyst

• Delivered advanced analytics for Roundel programmatic advertising, enabling the team to exceed a $12M revenue target in 2021 through precision reporting and insights. • Championed product strategy and execution, collaborating with stakeholders to deliver innovative data solutions aligned with business objectives. • Created advanced visualizations in Domo, connecting data pipelines from Hadoop using Hive SQL and Python for cross-team reporting. • Partnered with product owners to develop product strategy, fulfill related roadmap, support, and troubleshoot existing products, and help deliver the business objectives utilizing agile tools including Jira and Confluence.

3M | Mar 2019 - Aug 2020

Data Analyst

• Automated key business processes, including item obsolescence workflows, improving efficiency by 70%. • Built dynamic dashboards and ad hoc reports in Power BI and SAP Business Objects to support data-driven strategies. • Provided actionable insights from large datasets using Python, SQL, and Excel, driving improved product marketing efforts. • Managed business requests for 3M Personal Safety Division and collaborated with multiple business partners using Salesforce, Jira, and SharePoint to ensure completeness and accuracy of data.

Target | May 2018 - Feb 2019

Inventory Analyst

• Analyzed sales of apparel brand including metrics such as OOS %, sales units, sales dollars, on-hand units, and weeks of supply. • Optimized inventory strategies by analyzing sales and performance metrics, leading to better allocation across 1,800+ stores. • Developed segmentation strategies that improved inventory efficiency, reducing stockouts. • Proactively engaged with multiple internal and external business partners including Merch Buyer, Merch Planner, and import and domestic vendors.

3M | Apr 2017 - May 2018

Data Reporting Analyst

• Pulled, modeled, and manipulated large volumes of data from multiple sources to generate training completion reports using Excel, Access, and SAP. • Automated Excel-based reporting tools, reducing processing times by 65% and increasing report reliability. • Validated data and collaborated on the development of SAP BI tool, enhancing reporting capabilities and user satisfaction.

Weisman Art Museum | Jan 2015 - Jan 2016

Visitor Services Assistant

N/A

Weisman Art Museum | Jan 2013 - Jan 2016

Gallery Guard

N/A

Cambridge University Press | Jun 2015 - Aug 2015

Social Media Marketing Intern

• Generated content for social media channels such as Facebook and Twitter with the aim of promoting more awareness of the Cambridge University Press brand in Spain. • Conducted competitive analysis and designed media strategies that improved engagement. • Made recommendations to Marketing Director to increase visibility and engagement with social media marketing strategies

My Education

Take a look at my formal education

University of Minnesota-Twin Cities

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