My research identified the most effective sales team manager's competencies for impacting the sales team's revenue generation speed, aka sales velocity.

Leadoo Marketing Technologies | May 2021 - Aug 2021

Global Sales Manager & Sales Analyst

Conducted market research, competitor, and customer analysis: - Identified ideal customer groups, growth opportunities, and value propositions. Analyzed, redesigned, executed, and A/B tested sales activities from start to finish in multiple channels (call, text, email, LinkedIn, Twitter) with CRM and automation tools (Hubspot, MailChimp, Zapier). - Identified ways to streamline the sales process, shorten the duration of sales cycles, and increase deal value. - Presented recommendations to senior management.

DNA Oyj | May 2020 - Aug 2020

Sales Representative

I acquired new B2C customers via cold-calling for 6 hours per day. The only information I had when the call started was the name and address of the person who answered. + Was the #1 best "closer" in our call centre with 42 sales reps. Aka. I generated the highest number of new customers AND revenue per cold call. My overall performance for creating a return on investment (ROI) was top- notch. + Generated 397k€ worth of contracts in four months. + Exceeded my sales target by 270%. + Won a sales contest for most revenue generated

Coachilla Ltd | Apr 2016 - Feb 2020

Co-Founder & Chief Marketing Officer

Coachilla helped users find and meet with the best 1:1 coaches who matched their goals to achieve meaningful lives and careers. Coachilla offered the easiest way to start a coaching relationship and was the best place for professional coaches to attract new clients, build an online presence and manage their reputation. ★ Before the COVID-19 pandemic, Coachilla was recognized as the most promising and visible startup in its field. My tasks included: Planned, executed, and managed Digital Marketing, Sales, and Customer Success in FIN, US, & UK. Digital Marketing, aligned with clear KPIs such as ROI, CAC, and LTV: Go-to-Market Research: Consistently talking with customers and analyzing market reports and results. - Identified revolutionary growth opportunities, competitive advantages, and ideal customer segments. - Understood customer objectives, challenges, and desired outcomes. - Provided departments with insights needed for customer-centric & data- driven operations. Campaigns: 500+ full-funnel marketing campaigns with ads, landing pages, content, and targeting. Content: SEO-optimized articles, social posts, and emails including text, videos, and images. Optimization: AB testing, analysis & conversion rate optimization of PPC ads, landing pages, and website. - Increased ROI of PPC ads by 1200%. - Increased organic website traffic by 1400%. Lifecycle Marketing: Worked cross-functionally with the product team to use lifecycle marketing channels (email, push, SMS, in-app messages) to increase retention, lower churn, and resurrect app users. Full Sales Process: Generated & had 200+ B2B sales intro meetings, 57% lead to a paying customer. Customer Success: Onboarded 100+ coaches, as their sales & marketing advisor, coordinator, and creator. Tools: HTML/CSS, WordPress, Hubspot, Webflow, Unbounce/LeadPages, Mailchimp, CRMs, Mailchimp, Jira, Trello, Google Analytics, Google Ads & Tag Manager, Meta ads, Mixpanel, and Hot Jar.

Menestystehdas | Sep 2014 - Dec 2016

Founder, Speaker, and Sales Coach

I delivered public speeches, workshops, coaching, and e-learning content, mainly for the sales department of a USA-based Fortune 500 company in Finland with 100s sales representatives. + I improved their sales results by 27%.

Wishwell Innovation | Oct 2010 - Dec 2016

Founder

Invented 78 products as a solo inventor.

Elisa | Jan 2009 - Sep 2013

Retail Salesperson

I sold face-to-face to new and existing B2C customers in an Elisa Store + I generated 14.7M€ in sales. + I was ranked 3rd best seller (monthly sales volume) in Finland's biggest telecom company.

IISEE Indoor Cycling | Jan 2011 - Sep 2011

Marketing Consultant

N/A

My Education

Take a look at my formal education

Professional, in Advanced Data Analytics and Machine LearningTaitotalo | 2024

Master of Science in Business and Administration in International Business and Sales ManagementUniversity of Eastern Finland | 2023

Bachelor of Science in Business and Administration in Marketing and Leadership (Minor: Management Accounting and Financing)University of Eastern Finland | 2020

About Me

Revenue Operations Analyst, solving business problems through statistical analysis.

Create Your Data Portfolio for Free