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Oualid RHAZAL

Oualid RHAZAL

Digital Marketing

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Technologies

My Portfolio Highlights

My New Track

Data Analyst

My New Project

Analyzing TV Data

My New Course

Introduction to Python

Analytical pathfinder, blazing trails to new insights and discoveries.

My Work

Take a look at my latest work.

course

Introduction to Python

workspace

Investigating Netflix Movies and Guest Stars in The Office

workspace

Analyzing TV Data

My Certifications

These are the industry credentials that I’ve earned.

Other Certificates

Udemy Probability and Statistics for Data Science and Business

Udemy Complete Python 2023 training - from 0 to Expert

DataCamp Course Completion

Take a look at all the courses I’ve completed on DataCamp.

My Work Experience

Where I've interned and worked during my career.

eYeka - Insites Consulting - HUMAN8 | Sep 2014 - Jun 2021

Digital Marketing Manager

- Definition, implementation and optimization of : O Acquisition: choice of channels, creation of campaigns, budget management, performance analysis and improvement O Engagement: activation of participants, management of tools and processes (emailing, mobile...), conversion optimization O Retention and loyalty: definition of high value-added segments, creation of specific user paths - CRM: performance analysis, qualification and segmentation, cleansing (bots, spam), feedback gathering, satisfaction monitoring - Product: analysis and specifications, creation of new functionalities in collaboration with technical and design teams - Data and Reporting: definition and monitoring of KPIs, creation of B2B/B2C reports and dashboards, cost analysis and optimization - Content creation: landing pages, newsletters, social media content, crowdsourcing industry reports - Benchmark: creation and analysis of a strategic benchmark of 10 competitors on several parameters - Partnerships: collaboration with crowdsourcing researchers, exchanges with marketing schools
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AXA France | Sep 2012 - Aug 2014

Marketing Innovation Project Manager

- Analysis, design and monitoring of innovative insurance services - Management of an online participative innovation competition www.defi-axa.fr - Development and animation of an internal collaborative community - Creation and administration of service and customer satisfaction dashboards

AXA France | Sep 2011 - Aug 2012

e-Marketing Project Manager

- Development of Digital Direct Marketing campaigns, ROI analysis - Redesign of sales support tools, creation of interactive sales tools - Creation of training materials, user support and assistance - Implementation of a sales contact qualification and follow-up strategy

My Education

Take a look at my formal education

Master's degree in Digital MarketingISTEC - Ecole Supérieure de Commerce et de Marketing | 2012
Master's degree in Strategic MarketingUniversité de Reims Champagne-Ardenne | 2011

About Me

Oualid RHAZAL

As a marketing & innovation professional, I've spent over 10 years helping various companies master their digital performance and optimize their customer experience. I'm now looking for a new challenge as data analyst. [❤: History, Astronomy, Gaming]

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