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Zahra Talan

Zahra Talan

Business Analyst

Porch

Technologies

My Portfolio Highlights

My New Course

Introduction to SQL

My New Course

Introduction to SQL

Analytical innovator, pushing the boundaries of what data can reveal.

My Work

Take a look at my latest work.

course

Introduction to SQL

course

Intermediate SQL

course

Joining Data in SQL

course

Introduction to SQL

My Certifications

These are the industry credentials that I’ve earned.

Other Certificates

Tableau Desktop Specialist Tableau

DataCamp Course Completion

Take a look at all the courses I’ve completed on DataCamp.

Courses

Introduction to SQL
Intermediate SQL
Joining Data in SQL
Exploratory Data Analysis in SQL

My Work Experience

Where I've interned and worked during my career.

Global Alumni | Feb 2022 - Feb 2023

Teaching Assistant | Strategic Data Storytelling / Data Viz

• Suggest and prepare course material for the University of Chicago ́s Strategic Data Storytelling course, including business cases, Tableau training, and best practices for the Spanish and English-speaking online cohorts. Evaluate, train, and respond to data-related participant questions in a recurrent 8-week course and 40 participants per cycle.
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Porch Group | Jun 2021 - Present

Business Analyst

•Analysis and creation of insurance products for U.S. expansion as part of the product management team. The process includes visualization of Census, weather data, competitive intelligence, etc. Provide insights and recommendations based on business strategy and stakeholder needs. •Presenting data in the required shape and form to create reports, dashboards for variable exploration, and KPI tracking for the internal team and state agencies. •Process Improvement to reduce reporting time from weeks to days.

Multiplica Talent | Apr 2020 - Dec 2021

Practical Research, Online Course Coach

Leadership in facilitating and designing activities and workshops for the Research Essentials and Research Mapping 8 hours course which involved a high engagement of 30 people per group, in a remote environment for professionals in the UX field.

To the point agency | Jan 2017 - Jun 2021

Data Visualization , Data Analyst

• Business plans and customized research for international companies to establish themselves in Mexico. • Discover the competition landscape, current trends, products, target customers, and categories of a variety of e-commerce businesses with different research methodologies Clients in US, Canada and Mexico Sugatan, Hyderus Cyf/ Ecovah/ Alta Especialidad/ Metaconscience.ca Grande Delta

NBCUniversal Media, LLC | Jun 2018 - May 2019

Research Manager ǁ Ad Sales

•     Process Analyst to improve response ad sales presentations and improve collaboration to discover trends, actionable insights, and compelling storytelling that match channel and advertisers’ needs. •     Integrated requirements and actively tested the NBCU LATAM data and analytics dashboard. •     Digital data analyst reporting and interpreting social media analytics, social listening, and content.

Ville de Montréal | Sep 2011 - Aug 2017

Research Analyst

N/A

Ville de Montréal | Sep 2010 - Aug 2011

Research Specialist

•Created spreadsheets, pivot tables, charts, and presentations to measure the progress of various municipal services and reduced public work installation costs in a borough with 150 000 citizens by 30% for 2011. Conducted interviews with team members as part of the document management transformation process to save time and reduce paperwork.

Instituto Politécnico Nacional | Jan 2009 - Aug 2009

Marketing Promotions Officer

Tutored online coursework sessions for 80 students in the Blackboard platform. Key activities included: providing feedback, supporting learning and reviewing students’ homework and performance.

Unilever HPC | Jun 2005 - Jun 2006

Customer Insights Analyst

•Monitor, analyze and prepare 5 company monthly and quarterly reports on a tight schedule. •Create presentations with Nielsen data sales and additional performance indicators to support the marketing, category management, and finance teams. •Generation of insights for local marketing teams of Pond's, Axe, Snuggle, Rexona brands. •CMI (Customer and market insights)

My Education

Take a look at my formal education

Springboard Data Analytics Career Track, Certification, Data analyticsSpringboard | 2022
Quantitative UX Metrics and Research, Marketing ResearchUniversity of California, Berkeley | 2021
Certificate, e-Commerce and Online Business ManagementUniversity of Toronto | 2020
Master's degree, MarketingUniversity of Sydney | 2008
Financial Management B.A., Finance, GeneralInstituto Tecnológico y de Estudios Superiores de Monterrey | 2004

About Me

Zahra Talan

•Data & Business Analyst | Research & Development | Education Professional •Strategic, creative, and organized data professional that is action and decisionmaking oriented. •Canadian and Mexican citizenship. Fluent in English, French, and Spanish.

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