Python is a general-purpose programming language that is becoming ever more popular for data science. Companies worldwide are using Python to harvest insights from their data and gain a competitive edge. Unlike other Python tutorials, this course focuses on Python specifically for data science. In our Introduction to Python course, you’ll learn about powerful ways to store and manipulate data, and helpful data science tools to begin conducting your own analyses. Start DataCamp’s online Python curriculum now.

Master the basics of data analysis in Python. Expand your skillset by learning scientific computing with NumPy.

Discover how to use Python for data science, learning about the ways to store and manipulate data in the environment to begin conducting your own analyses.

Introduction to Python

In this introduction to R course, you'll master the basics of this widely used open source language&mdash;including vectors, factors, lists, and data frames. With the coding skills you'll gain in this course, you'll be ready to undertake your own data analysis in R. There are millions of R users worldwide, cementing it as a leading programming language in statistics and data science. More and more organizations are using R, so begin your coding journey in one of DataCamp's most popular courses today!

Master the basics of data analysis by manipulating common data structures such as vectors, matrices, and data frames.

DataCamp's Into to R training course teaches you how to use R programming for data science at your own pace with video tutorials & interactive challenges.

Introduction to R Online

Introduction to R

Learning Python is crucial for any aspiring data science practitioner. Learn to visualize real data with Matplotlib's functions and get acquainted with data structures such as the dictionary and the pandas DataFrame. After covering key concepts such as boolean logic, control flow, and loops in Python, you'll be ready to blend together everything you've learned to solve a case study using hacker statistics.

Level up your data science skills by creating visualizations using Matplotlib and manipulating DataFrames with pandas.

In this intermediate Python course, learn to visualize real data with Matplotlib's functions and get to know new data structures such as the pandas DataFrame.

Intermediate Python

Machine learning is the field that teaches machines and computers to learn from existing data to make predictions on new data: Will a tumor be benign or malignant? Which of your customers will take their business elsewhere? Is a particular email spam? In this course, you'll learn how to use Python to perform supervised learning, an essential component of machine learning. You'll learn how to build predictive models, tune their parameters, and determine how well they will perform with unseen data—all while using real world datasets. You'll be using scikit-learn, one of the most popular and user-friendly machine learning libraries for Python.

Learn how to build and tune predictive models and evaluate how well they'll perform on unseen data.

Supervised Learning with scikit-learn

In this interactive tutorial, you will learn how to perform sophisticated dplyr techniques to carry out your data manipulation with R. First you will master the five verbs of R data manipulation with dplyr: select, mutate, filter, arrange and summarise. Next, you will learn how you can chain your dplyr operations using the pipe operator of the magrittr package. In the final section, the focus is on practicing how to subset your data using the group_by function, and how you can access data stored outside of R in a database. All said and done, you will be familiar with data manipulation tools and techniques that will allow you to efficiently manipulate data.

Master techniques for data manipulation using the select, mutate, filter, arrange, and summarise functions in dplyr.

Learn how to manipulate data in R with the easy and  intuitive Dplyr syntax--from summarizing to subsetting data.--from our leading course taught by RStudio. 

Manipulate Data in R

Data Manipulation in R with dplyr

Deep learning is the machine learning technique behind the most exciting capabilities in diverse areas like robotics, natural language processing, image recognition, and artificial intelligence, including the famous AlphaGo. In this course, you'll gain hands-on, practical knowledge of how to use deep learning with Keras 2.0, the latest version of a cutting-edge library for deep learning in Python.

Learn the fundamentals of neural networks and how to build deep learning models using Keras 2.0.

Discover how you can use deep learning to run natural language processing, image recognition, and artificial intelligence with Python package, Keras 2.0.

Introduction to Deep Learning in Python

The ability to produce meaningful and beautiful data visualizations is an essential part of a data scientist skill set. This course, the first R data visualization course in the series, introduces you to the principles of good visualizations and the grammar of graphics plotting concepts implemented in the ggplot2 package. ggplot2 has become the go-to tool for flexible and professional plots in R. We’ll examine the first three essential layers for making a plot: data, aesthetics, and geometries. By the end of the course you will be able to make complex exploratory plots.

Learn to produce meaningful and beautiful data visualizations with ggplot2 by understanding the grammar of graphics.

Recommended by ggplot2 author Hadley Wickham, this online course teaches you how to create meaningful data visualizations in R with ggplot2 at your own pace

Data Visualization with ggplot2 (Part 1)

It's commonly said that data scientists spend 80% of their time cleaning and manipulating data and only 20% of their time actually analyzing it. For this reason, it is critical to become familiar with the data cleaning process and all of the tools available to you along the way. This course provides a very basic introduction to cleaning data in R using the tidyr, dplyr, and stringr packages. After taking the course you'll be able to go from raw data to awesome insights as quickly and painlessly as possible!

Learn to explore your data so you can properly clean and prepare it for analysis.

DataCamp's course teaches you to clean data in R so you can turn raw data into valuable insights quicker. See why over 800,000 data scientists use DataCamp!

Cleaning Data In R

Cleaning Data in R

Shiny is an R package that makes it easy to build interactive web apps straight from R. Shiny combines the computational power of R with the interactivity of the modern web. This course will take you from R programmer to Shiny developer. If you want to take a fresh, interactive approach to telling your data story, let users interact with your data and your analysis, and do it all with R, dive in!

Build interactive web apps straight from R with shiny!

This course will show you how to use the shiny package in R to build interactive web applications with no HTML or JavaScript.

Building Web Applications in R with Shiny

This beginner-level introduction to machine learning covers four of the most common classification algorithms. You will come away with a basic understanding of how each algorithm approaches a learning task, as well as learn the R functions needed to apply these tools to your own work.

In this course you will learn the basics of machine learning for classification.

Supervised Learning in R: Classification

Ultimately, data analysis is about understanding relationships among variables. Exploring data with multiple variables requires new, more complex tools, but enables a richer set of comparisons. In this course, you will learn how to describe relationships between two numerical quantities. You will characterize these relationships graphically, in the form of summary statistics, and through simple linear regression models.

Learn how to describe relationships between two numerical quantities and characterize these relationships graphically.

Learn how to describe relationships between two numerical quantities and characterize these relationships graphically through simple linear regression models.

Correlation and Regression in R

When your dataset is represented as a table or a database, it's difficult to observe much about it beyond its size and the types of variables it contains. In this course, you'll learn how to use graphical and numerical techniques to begin uncovering the structure of your data. Which variables suggest interesting relationships? Which observations are unusual? By the end of the course, you'll be able to answer these questions and more, while generating graphics that are both insightful and beautiful.

Learn how to use graphical and numerical techniques to begin uncovering the structure of your data.

Learn how to use graphical and numerical techniques for exploratory data analysis while generating insightful and beautiful graphics in R.

Exploratory Data Analysis in R

Cluster analysis is a powerful toolkit in the data science workbench. It is used to find groups of observations (clusters) that share similar characteristics. These similarities can inform all kinds of business decisions; for example, in marketing, it is used to identify distinct groups of customers for which advertisements can be tailored. In this course, you will learn about two commonly used clustering methods - hierarchical clustering and k-means clustering. You won't just learn how to use these methods, you'll build a strong intuition for how they work and how to interpret their results. You'll develop this intuition by exploring three different datasets&#58; soccer player positions, wholesale customer spending data, and longitudinal occupational wage data.

Develop a strong intuition for how hierarchical and k-means clustering work and learn how to apply them to extract insights from your data. 

Cluster Analysis in R

Probability is the study of making predictions about random phenomena. In this course, you'll learn about the concepts of random variables, distributions, and conditioning, using the example of coin flips. You'll also gain intuition for how to solve probability problems through random simulation. These principles will help you understand statistical inference and can be applied to draw conclusions from data.

In this course, you'll learn about the concepts of random variables, distributions, and conditioning.

Learn about random variables, distributions and conditioning, while gaining intuition for how to solve probability problems through random simulation.

Foundations of Probability in R

Many times in machine learning, the goal is to find patterns in data without trying to make predictions. This is called unsupervised learning. One common use case of unsupervised learning is grouping consumers based on demographics and purchasing history to deploy targeted marketing campaigns. Another example is wanting to describe the unmeasured factors that most influence crime differences between cities. This course provides a basic introduction to clustering and dimensionality reduction in R from a machine learning perspective, so that you can get from data to insights as quickly as possible.


This course provides an intro to clustering and dimensionality reduction in R from a machine learning perspective.

This course provides a basic introduction to clustering and dimensionality reduction in R from a machine learning perspective to get insights quickly.

Unsupervised Learning in R

This course begins by reviewing slopes and intercepts in linear regressions before moving on to random-effects. You'll learn what a random effect is and how to use one to model your data. Next, the course covers linear mixed-effect regressions. These powerful models will allow you to explore data with a more complicated structure than a standard linear regression. The course then teaches generalized linear mixed-effect regressions. Generalized linear mixed-effects models allow you to model more kinds of data, including binary responses and count data. Lastly, the course goes over repeated-measures analysis as a special case of mixed-effect modeling. This kind of data appears when subjects are followed over time and measurements are collected at intervals. Throughout the course you'll work with real data to answer interesting questions using mixed-effects models.

In this course you will learn to fit hierarchical models with random effects.

Discover what a random effect is and how to use one, as well as how to use generalized linear mixed-effect regressions and repeated-measures analysis.

Hierarchical and Mixed Effect Models in R

Hierarchical and Mixed Effects Models in R

From a machine learning perspective, regression is the task of predicting numerical outcomes from various inputs. In this course, you'll learn about different regression models, how to train these models in R, how to evaluate the models you train and use them to make predictions.

In this course you will learn how to predict future events using linear regression, generalized additive models, random forests, and xgboost.

Supervised Learning in R: Regression

Machine learning is the study and application of algorithms that learn from and make predictions on data. From search results to self-driving cars, it has manifested itself in all areas of our lives and is one of the most exciting and fast growing fields of research in the world of data science. This course teaches the big ideas in machine learning: how to build and evaluate predictive models, how to tune them for optimal performance, how to preprocess data for better results, and much more. The popular <code>caret</code> R package, which provides a consistent interface to all of R's most powerful machine learning facilities, is used throughout the course.

This course teaches the big ideas in machine learning like how to build and evaluate predictive models.

This course teaches the big ideas in machine learning: how to build and evaluate predictive models, how to tune them for performance, and how to preprocess data

Machine Learning with caret in R

In this course you'll take your skills with simple linear regression to the next level. By learning multiple and logistic regression techniques you will gain the skills to model and predict both numeric and categorical outcomes using multiple input variables. You'll also learn how to fit, visualize, and interpret these models. Then you'll apply your skills to learn about Italian restaurants in New York City!

In this course you'll learn to add multiple variables to linear models and to use logistic regression for classification.

Multiple and Logistic Regression in R

Forecasting involves making predictions about the future. It is required in many situations: deciding whether to build another power generation plant in the next ten years requires forecasts of future demand; scheduling staff in a call centre next week requires forecasts of call volumes; stocking an inventory requires forecasts of stock requirements. Forecasts can be required several years in advance (for the case of capital investments), or only a few minutes beforehand (for telecommunication routing). Whatever the circumstances or time horizons involved, forecasting is an important aid to effective and efficient planning. This course provides an introduction to time series forecasting using R.

Learn how to make predictions about the future using time series forecasting in R.

Make predictions about the future using time series forecasting in R. You will learn how to plot data, observe patterns, benchmark, forecast, and more.

Forecasting in R

Do patients taking the new drug survive longer than others? How fast do people get a new job after getting unemployed? What can I do to make my friends stay on the dancefloor at my party? All these questions require the analysis of time-to-event data, for which we use special statistical methods. This course introduces basic concepts of time-to-event data analysis, also called survival analysis. Learn how to deal with time-to-event data and how to compute, visualize and interpret survivor curves as well as Weibull and Cox models.

Learn to work with time-to-event data. The event may be death or finding a job after unemployment. Learn to estimate, visualize, and interpret survival models!

Survival Analysis in R

Introduction Statistical Modeling in R is a multi-part course designed to get you up to speed with the most important and powerful methodologies in statistical modeling in R.In In this introduction, we'll take a look at what statistical modeling is and what it's used for, R tools for model building, using models for prediction (and using prediction to test models), and how to account for the combined influences of multiple variables.This course has been written from scratch, specifically for DataCamp users. As you'll see, by using computing and concepts from machine learning, we'll be able to leapfrog many of the marginal and esoteric topics encountered in traditional 'regression' courses. <a href="https://www.datacamp.com/courses/statistical-modeling-in-r-part-2">The intermediate course</a> will get you up to speed with the most important and powerful methodologies in statistics.

This course is designed to get you up to speed with the most important and powerful methodologies in statistics.

Learn about the essentials of statistical modeling in R, by exploring data with models, assessing prediction performance and the notion of covariates.

Introduction to Statistical Modeling in R

One of the foundational aspects of statistical analysis is inference, or the process of drawing conclusions about a larger population from a sample of data. Although counter intuitive, the standard practice is to attempt to disprove a research claim that is not of interest. For example, to show that one medical treatment is better than another, we can assume that the two treatments lead to equal survival rates only to then be disproved by the data. Additionally, we introduce the idea of a p-value, or the degree of disagreement between the data and the hypothesis. We also dive into confidence intervals, which measure the magnitude of the effect of interest (e.g. how much better one treatment is than another).

Learn how to draw conclusions about a population from a sample of data via a process known as statistical inference.

Learn to use statistical inference techniques, including p-value and confidence intervals, to draw conclusions about a population from a sample of data.

Foundations of Inference in R

Foundations of Inference

In this course, you will become an expert in fitting ARIMA models to time series data using R.  First, you will explore the nature of time series data using the tools in the R stats package.  Next, you learn how to fit various ARMA models to simulated data (where you will know the correct model) using the R package astsa.  Once you have mastered the basics, you will learn how to fit integrated ARMA models, or ARIMA models to various real data sets. You will learn how to check the validity of an ARIMA model and you will learn how to forecast time series data.  Finally, you will learn how to fit ARIMA models to seasonal data, including forecasting using the astsa package.

Become an expert in fitting ARIMA (autoregressive integrated moving average) models to time series data using R.

In this course, you will become an expert in fitting ARIMA models to time series data using R, from fitting to simulated data and seasonal data to using astsa.

ARIMA Models in R

Scientists seek to answer questions using rigorous methods and careful observations. These observations—collected from the likes of field notes, surveys, and experiments—form the backbone of a statistical investigation and are called data. Statistics is the study of how best to collect, analyze, and draw conclusions from data. It is helpful to put statistics in the context of a general process of investigation: 1) identify a question or problem; 2) collect relevant data on the topic; 3) analyze the data; and 4) form a conclusion. In this course, you'll focus on the first two steps of the process.

Learn the language of data, study types,  sampling strategies, and experimental design.

Learn how you can identify a question, collect relevant data on the topic, analyze the data and then form a solid conclusion when working with Data in R.

Introduction to Data in R

Text datasets are diverse and ubiquitous, and sentiment analysis provides an approach to understand the attitudes and opinions expressed in these texts. In this course, you will develop your text mining skills using tidy data principles. You will apply these skills by performing sentiment analysis in several case studies, on text data from Twitter to TV news to Shakespeare. These case studies will allow you to practice important data handling skills, learn about the ways sentiment analysis can be applied, and extract relevant insights from real-world data.

In this course, you will the learn principles of sentiment analysis from a tidy data perspective.

Sentiment Analysis in R: The Tidy Way

Once you've started learning tools for building interactive web applications with shiny, this course will translate this knowledge into building dashboards. Dashboards, a common data science deliverable, are pages that collate information, often tracking metrics from a live-updating data source. You'll gain more expertise using shiny while learning to build and design these dynamic dashboards. In the process, you'll pick up tips to optimize performance as well as best practices to create a visually appealing product.

In this course you'll learn to build dashboards using the shinydashboard package.

Building Dashboards with shinydashboard

This hands-on-course with real-life credit data will teach you how to model credit risk by using logistic regression and decision trees in R.Modeling credit risk for both personal and company loans is of major importance for banks. The probability that a debtor will default is a key component in getting to a measure for credit risk. While other models will be introduced in this course as well, you will learn about two model types that are often used in the credit scoring context; logistic regression and decision trees. You will learn how to use them in this particular context, and how these models are evaluated by banks.

Apply statistical modeling in a real-life setting using logistic regression and decision trees to model credit risk.

Learn to create models to evaluate financial credit risk like a professional

Credit Risk Modeling in R

In Quantitative Risk Management (QRM), you will build models to understand the risks of financial portfolios. This is a vital task across the banking, insurance and asset management industries. The first step in the model building process is to collect data on the underlying risk factors that affect portfolio value and analyze their behavior. In this course, you will learn how to work with risk-factor return series, study the empirical properties or so-called "stylized facts" of these data - including their typical non-normality and volatility, and make estimates of value-at-risk for a portfolio.

Work with risk-factor return series, study their empirical properties, and make estimates of value-at-risk. 

In this course, you will work with risk-factor return series, study their empirical properties, and make estimates of value-at-risk for a portfolio.

Quantitative Risk Management in R

In this course, you will learn the foundations of A/B testing, including hypothesis testing, experimental design, and confounding variables. You will also be exposed to a couple more advanced topics, sequential analysis and multivariate testing. The first dataset will be a generated example of a cat adoption website. You will investigate if changing the homepage image affects conversion rates (the percentage of people who click a specific button). For the remainder of the course you will use another generated dataset of a hypothetical data visualization website.

Learn A/B testing: including hypothesis testing, experimental design, and confounding variables.

A/B Testing in R

Most of the useful data in the world, from economic data to news content to geographic information, lives somewhere on the internet - and this course will teach you how to access it.

You'll explore how to work with APIs (computer-readable interfaces to websites), access data from Wikipedia and other sources, and build your own simple API client. For those occasions where APIs are not available, you'll find out how to use R to scrape information out of web pages. In the process you'll learn how to get data out of even the most stubborn website, and how to turn it into a format ready for further analysis. The packages you'll use and learn your way around are rvest, httr, xml2 and jsonlite, along with particular API client packages like WikipediR and pageviews.

Learn how to efficiently import data from the web into R.

Discover how to work with APIs, build your own API client, and access data from Wikipedia and other sources by using R to scrape information from web pages.

Working with Web Data in R

R is mostly optimized to help you write data analysis code quickly and readably. Apache Spark is designed to analyze huge datasets quickly. The <code>sparklyr</code> package lets you write <code>dplyr</code> R code that runs on a Spark cluster, giving you the best of both worlds. This course teaches you how to manipulate Spark DataFrames using both the <code>dplyr</code> interface and the native interface to Spark, as well as trying machine learning techniques. Throughout the course, you'll explore the Million Song Dataset.

Learn how to analyze huge datasets using Apache Spark and R using the sparklyr package.

Learn how to analyze huge datasets and manipulate Spark DataFrames using the dplyr and Spark interface, as well as trying machine learning techniques in R.

Introduction to Spark with sparklyr in R

In this course, you will learn the end-to-end process for creating an R package from scratch.  You will start off by  creating the basic structure for your package, and adding in important details like functions and metadata. Once the basic components of your package are in place, you will learn about how to document your package, and why this is important for creating quality packages that other people - as well as your future self - can use with ease. Once you have created the components of your package, you will learn how to test they work properly, by creating tests, running checks, and building your package.  By the end of this course you can expect to have all the necessary skills to create and share your own R packages.

Learn how to create and share your own R Packages, from setting up the structure and writing functions to creating tests to run and check its functionality.

Developing R Packages

This course will cover the basics on financial trading and will give you an overview of how to use quantstrat to build signal-based trading strategies in R. It will teach you how to set up a quantstrat strategy, apply transformations of market data called indicators, create signals based on the interactions of those indicators, and even simulate orders. Lastly, it will explain how to analyze your results both from statistical and visual perspectives.

This course covers the basics of financial trading and how to use quantstrat to build signal-based trading strategies.

This course covers the basics of financial trading and how to use quantstrat to build signal-based trading strategies in R and even simulate orders.

Financial Trading in R

This is your chance to dive into the worlds of marketing and business analytics using R. Day by day, there are a multitude of decisions that companies have to face. With the help of statistical models, you're going to be able to support the business decision-making process based on data, not your gut feeling. Let us show you what a great impact statistical modeling can have on the performance of businesses. You're going to learn about and apply strategies to communicate your results and help them make a difference.

In this course you'll learn how to use data science for several common marketing tasks.

Machine Learning for Marketing Analytics in R

Statistical Modeling in R is a multi-part course designed to get you up to speed with the most important and powerful methodologies in statistics. In this intermediate course 2, we'll take a look at effect size and interaction, the concepts of total and partial change, sampling variability and mathematical transforms, and the implications of something called collinearity. This course has been written from scratch, specifically for DataCamp users. As you'll see, by using computing and concepts from machine learning, we'll be able to leapfrog many of the marginal and esoteric topics encountered in traditional 'regression' courses.

In this follow-up course, you will expand your stat modeling skills from the introduction and dive into more advanced concepts.

Learn methodologies in statistics, including total and partial change, sampling variability and mathematical transforms, and implications of collinearity.

Intermediate Statistical Modeling in R

HR analytics, people analytics, workforce analytics -- whatever you call it, businesses are increasingly counting on their human resources departments to answer questions, provide insights, and make recommendations using data about their employees. In this course, you'll learn how to manipulate, visualize, and perform statistical tests on HR data through a series of HR analytics case studies.

Manipulate, visualize, and perform statistical tests on HR data. 

Learn how you can gain insights, answer questions, and make predictions from your HR data by using R to manipulate, visualize, and perform statistical tests.

Human Resources Analytics: Exploring Employee Data in R

Predictive modeling, or supervised machine learning, is a powerful tool for using data to make predictions about the world around us. Once you understand the basic ideas of supervised machine learning, the next step is to practice your skills so you know how to apply these techniques wisely and appropriately. In this course, you will work through four case studies using data from the real world; you will gain experience in exploratory data analysis, preparing data so it is ready for predictive modeling, training supervised machine learning models, and evaluating those models.

Apply your supervised machine learning skills by working through four case studies using data from the real world.

Supervised Learning in R: Case Studies

People make choices everyday. They choose products like orange juice or a car, decide who to vote for, and choose how to get to work. Marketers, retailers, product designers, political scientists, transportation planners, sociologists, and many others want to understand what drives these choices. Choice models predict what people will choose as a function of the features of the options available and can be used to make important product design decisions. This course will teach you how to organize choice data, estimate choice models in R and present findings. This course covers both analyses of observed real-world choices and the survey-based approach called conjoint analysis.

Learn to analyze and model customer choice data in R.

Find out how to build hierarchical choice models and use choice modeling in R to predict what choices customers will make after being exposed to marketing.

Choice Modeling for Marketing in R

Are you concerned about inaccurate or suspicious records in your data, but not sure where to start? An anomaly detection algorithm could help! Anomaly detection is a collection of techniques designed to identify unusual data points, and are crucial for detecting fraud and for protecting computer networks from malicious activity. In this course, you'll explore statistical tests for identifying outliers, and learn to use sophisticated anomaly scoring algorithms like the local outlier factor and isolation forest. You'll apply anomaly detection algorithms to identify unusual wines in the UCI Wine quality dataset and also to detect cases of thyroid disease from abnormal hormone measurements.

Learn statistical tests for identifying outliers and how to use sophisticated anomaly scoring algorithms. 

Introduction to Anomaly Detection in R

Accurately predicting demand for products allows a company to stay ahead of the market. By knowing what things shape demand, you can drive behaviors around your products better. This course unlocks the process of predicting product demand through the use of R. You will learn how to identify important drivers of demand, look at seasonal effects, and predict demand for a hierarchy of products from a real world example. By the end of the course you will be able to predict demand for multiple products across a region of a state in the US. Then you will roll up these predictions across many different regions of the same state to form a complete hierarchical forecasting system.

Learn how to identify important drivers of demand, look at seasonal effects, and predict demand for a hierarchy of products from a real world example. 

Forecasting Product Demand in R

Mixture modeling is a way of representing populations when we are interested in their heterogeneity. Mixture models use familiar probability distributions (e.g. Gaussian, Poisson, Binomial) to provide a convenient yet formal statistical framework for clustering and classification. Unlike standard clustering approaches, we can estimate the probability of belonging to a cluster and make inference about the sub-populations. For example, in the context of marketing, you may want to cluster different customer groups and find their respective probabilities of purchasing specific products to better target them with custom promotions. When applying natural language processing to a large set of documents, you may want to cluster documents into different topics and understand how important each topic is across each document. In this course, you will learn what Mixture Models are, how they are estimated, and when it is appropriate to apply them!

Learn mixture models: a convenient and formal statistical framework for probabilistic clustering and classification.

Mixture Models in R

Almost every company collects digital information as part of their marketing campaigns and uses it to improve their marketing tactics. Data scientists are often tasked with using this information to develop statistical models that enable marketing professionals to see if their actions are paying off. In this course, you will learn how to uncover patterns of marketing actions and customer reactions by building simple models of market response. In particular, you will learn how to quantify the impact of marketing variables, such as price and different promotional tactics, using aggregate sales and individual-level choice data.

Learn to build simple models of market response to increase the effectiveness of your marketing plans.

Building Response Models in R

Intermediate R is the next stop on your journey in mastering the R programming language. In this R training, you will learn about conditional statements, loops, and functions to power your own R scripts. Next, make your R code more efficient and readable using the apply functions. Finally, the utilities chapter gets you up to speed with regular expressions in R, data structure manipulations, and times and dates. This course will allow you to take the next step in advancing your overall knowledge and capabilities while programming in R.

Continue your journey to becoming an R ninja by learning about conditional statements, loops, and vector functions.

Discover conditional statements, loops, and functions to power your own R scripts, and learn to make your R code more efficient using the apply functions.

Intermediate R

Time series are all around us, from server logs to high frequency financial data. Managing and manipulating ordered observations is central to all time series analysis. The xts and zoo packages provide a set of powerful tools to make this task fast and mistake free. In this course, you will learn everything from the basics of xts to advanced tips and tricks for working with time series data in R.

The xts and zoo packages make the task of managing and manipulating ordered observations fast and mistake free.

You will learn everything from the basics of working with the xts and zoo packages to advanced tips and tricks for working with time series data in R. 

Manipulating Time Series Data with xts and zoo in R

Once you've started learning tools for data manipulation and visualization like dplyr and ggplot2, this course gives you a chance to use them in action on a real dataset. You'll explore the historical voting of the United Nations General Assembly, including analyzing differences in voting between countries, across time, and among international issues. In the process you'll gain more practice with the dplyr and ggplot2 packages, learn about the broom package for tidying model output, and experience the kind of start-to-finish exploratory analysis common in data science.

Use data manipulation and visualization skills to explore the historical voting of the United Nations General Assembly.

Use your data manipulation and visualization skills to explore the historical voting of the United Nations General Assembly.

Case Study: Exploratory Data Analysis in R

Importing data into R should be the easiest step in your analysis. Unfortunately, that is almost never the case. Data can come in many formats, ranging from .csv and text files, to statistical software files, to databases and HTML data. Knowing which approach to use is key to getting started with the actual analysis.
In this course, you’ll start by learning how to read .csv and text files in R. You will then cover the readr and data.table packages to easily and efficiently import flat file data. After that, you will learn how to read .xls files in R using readxl and gdata.

In this course, you will learn to read CSV, XLS, and text files in R using tools like readxl and data.table.

Learn to read .xls, .csv, and text files in R using readxl and gdata, before learning how to use readr and data.table packages to import flat file data.

Introduction to Importing Data in R

Do you know the basics of supervised learning and want to use state-of-the-art models on real-world datasets? Gradient boosting is currently one of the most popular techniques for efficient modeling of tabular datasets of all sizes. XGboost is a very fast, scalable implementation of gradient boosting, with models using XGBoost regularly winning online data science competitions and being used at scale across different industries. In this course, you'll learn how to use this powerful library alongside pandas and scikit-learn to build and tune supervised learning models. You'll work with real-world datasets to solve classification and regression problems.

Learn the fundamentals of gradient boosting and build state-of-the-art machine learning models using XGBoost to solve classification and regression problems.

Explore the fundamentals of gradient boosting, with a focus on Regression with XGBoost, using XGBoost in pipelines and how to fine-tune your XGBoost model.

Extreme Gradient Boosting with XGBoost

From stock prices to climate data, time series data are found in a wide variety of domains, and being able to effectively work with such data is an increasingly important skill for data scientists. This course will introduce you to time series analysis in Python. After learning about what a time series is, you'll learn about several time series models ranging from autoregressive and moving average models to cointegration models. Along the way, you'll learn how to estimate, forecast, and simulate these models using statistical libraries in Python. You'll see numerous examples of how these models are used, with a particular emphasis on applications in finance.

In this course you'll learn the basics of analyzing time series data.

Learn the basics of analyzing time series data using several time series models including autoregressive, moving average, and cointegration in Python.

Time Series Analysis in Python

This course will help you take your data visualization skills beyond the basics and hone them into a powerful member of your data science toolkit. Over the lessons we will use two interesting open datasets to cover different types of data (proportions, point-data, single distributions, and multiple distributions) and discuss the pros and cons of the most common visualizations. In addition, we will cover some less common alternatives visualizations for the data types and how to tweak default ggplot settings to most efficiently and effectively get your message across.

Learn to  effectively convey your data with an overview of common charts, alternative visualization types, and perception-driven style enhancements.

Visualization Best Practices in R

Among all of the business domains, HR is still the least disrupted. However, the latest developments in data collection and analysis tools and technologies allow for data driven decision-making in all dimensions, including HR. This course will provide a solid basis for dealing with employee data and developing a predictive model to analyze employee turnover.

In this course you'll learn how to apply machine learning in the HR domain.

Learn how to use python to process employee data and how to develop a predictive model to analyze your own employee turnover in the form of decision trees.

Human Resources Analytics: Predicting Employee Churn in Python

The world is full of unobservable variables that can't be directly measured. You might be interested in a construct such as math ability, personality traits, or workplace climate. When investigating constructs like these, it's critically important to have a model that matches your theories and data. This course will help you understand dimensionality and show you how to conduct exploratory and confirmatory factor analyses. With these statistical techniques in your toolkit, you'll be able to develop, refine, and share your measures. These analyses are foundational for diverse fields including psychology, education, political science, economics, and linguistics.

Explore latent variables, such as personality using exploratory and confirmatory factor analyses.

Factor Analysis in R

Bayesian estimation offers a flexible alternative to modeling techniques where the inferences depend on p-values. In this course, you’ll learn how to estimate linear regression models using Bayesian methods and the rstanarm package. You’ll be introduced to prior distributions, posterior predictive model checking, and model comparisons within the Bayesian framework. You’ll also learn how to use your estimated model to make predictions for new data.

Learn how to leverage Bayesian estimation methods to make better inferences about linear regression models.

Bayesian Regression Modeling with rstanarm

You've taken a survey (or 1000) before, right? Have you ever wondered what goes into designing a survey and how survey responses are turned into actionable insights? Of course you have! In Analyzing Survey Data in R, you will work with surveys from A to Z, starting with common survey design structures, such as clustering and stratification, and will continue through to visualizing and analyzing survey results. You will model survey data from the National Health and Nutrition Examination Survey using R's survey and tidyverse packages. Following the course, you will be able to successfully interpret survey results and finally find the answers to life's burning questions!

Learn survey design using common design structures followed by visualizing and analyzing survey results.

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