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Diego Estrada

Diego Estrada

Data Analyst

MRM

Technologies

DataCamp Course Completion

Take a look at all the courses I’ve completed on DataCamp.

Courses

Introduction to Python
Introduction to SQL
Introduction to R
Introduction to Power BI

My Work Experience

Where I've interned and worked during my career.

MRM Spain | Jan 2023 - Present

Data Analyst

- Managed and analyzed extensive data within a large retailer's loyalty program, leveraging cloud-based databases to derive actionable insights. - Automated processes and reports, optimizing efficiency in data management and analysis for streamlined operations for multiple stakeholders. - Implemented customer segmentation strategies for targeted push campaigns, enhancing member engagement and leveraging sales opportunities. - Analyzed sales, engagement, and customer behavior metrics to drive bottom- line improvements, contributing to strategic decision-making. - Collaborated cross-functionally with CRM, Accounts, Creativity, and Digital teams to refine business logic and ensure precise targeting for diverse marketing campaigns.
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MRM | Jun 2022 - Sep 2022

Digital Analytics Analyst

- Provided web analytics for a major client spanning multiple countries, focusing on website performance and customer interactions. - Collaborated closely with the implementation team to set up tags, enabling comprehensive tracking of client engagement across diverse markets. - Utilized Analytics Tools to analyze and create insightful reports, supporting data-driven decisions for the marketing and programming teams.

Air Liquide | Jul 2021 - Jul 2022

OTC Cash Application Analyst

- Accurately applied payments to customer accounts, ensuring precision in financial transactions by collaborating regularly with the credit/collection department - Conducted thorough analysis of payment histories and reconciled accounts, resolving discrepancies efficiently. - Proactively reconciled customer balances, swiftly addressing payment issues to maintain accuracy. across multiple markets.

Bureau Veritas Group | Sep 2019 - Dec 2019

Process Analyst Intern - Innovation and Process Department

N/A

My Education

Take a look at my formal education

Bachelor of Applied Science - BASc, International Business Administration (IBA)Rotterdam School of Management, Erasmus University | 2020
ACS Doha International School - Qatar

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