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Brian Behunin

Sr Mgr Software Development

T-Mobile | Seattle, WA

Technologies

My Portfolio Highlights

My New Track

Python Fundamentals

My New Course

Introduction to Python

My New Track

Python Fundamentals

Passionate problem-solver, leveraging data to drive impactful solutions.

My Work

Take a look at my latest work.

course

Data Manipulation with pandas

course

Introduction to Python

course

Intermediate Python

course

Data Manipulation with pandas

DataCamp Course Completion

Take a look at all the courses I’ve completed on DataCamp.

Courses

Introduction to Python
Intermediate Python
Introduction to Deep Learning with PyTorch
Data Manipulation with pandas

My Work Experience

Where I've interned and worked during my career.

T-Mobile | Apr 2021 - Present

Sr Manager Software Development

Building enterprise cloud data environments with robust data reliability, monitored by anomaly detection, and sourcing first and third party datasets that support the Digital organization's needs for reporting, analysis, and business optimization. ~ Developed a proprietary Anomaly Detection system within the Google Cloud Platform environment using Python machine learning algorithms that monitor thousands of key business metrics for outliers-- particularly those caused by data collection or data quality issues. ~ Integrating Anomaly Detection with real-time Slack alert messaging for immediate notification and issue resolution. ~ Developed a proprietary subscription-based anomaly notification system that uses AI classification modeling to automatically label newly tracked key metrics and providing flexibility for stakeholders to subscribe to alerts at any level-- from the most granular to the most broad. ~ Managed a development team focused on migrating from Teradata to Azure a Customer Journey system sourcing customer interactions and transactions (online and offline) and then generating journey intentions and journey maps.
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Premera Blue Cross | Jul 2017 - Apr 2021

Sr Manager Digital Analytics and Optimization

Hired to jumpstart a Digital Transformation and build an Analytics and Optimization Practice from the ground up by assessing business data needs, creating a strategy and plan, hiring a team, implementing the right data platforms and building a data culture. ~ Performed a complete overhaul of digital analytics and launched a comprehensive solution within months. ~ Launched Adobe Analytics and implemented a single analytics solution across more than a dozen sites and digital properties. ~ Implemented Adobe Target and built an A/B Testing and Optimization practice. ~ Automated and developed dashboard and reports and ETL processes using Python, to inform and empower stakeholders across the organization including support for top company initiatives delivered to senior executives. ~ Managed a team of Analysts and Data Scientists focusing efforts around NLP of customer feedback, and customer interaction.

Alaska Airlines | Aug 2013 - Jul 2017

Director, Customer Intelligence and Analytics

Promoted to assume full responsibility for all customer analytics and insights - including loyalty, Web, and voice of customer - while executing “Big Data” initiatives and leading Customer Relationship Management (CRM) strategies to accelerate customer acquisition, value, and retention. Sustain healthy relationships with third-party technology vendors to acquire click stream, customer feedback, CRM, and demographic data. Communicate with cross-company stakeholders on key corporate initiatives; present insights and strategic recommendations to senior executives including the CEO, COO, and CCO. Create PHP scripts to automate data extraction, transformation, and loading (ETL) and enable querying and analysis. Administer $2.5M annual budget. Supervise team of 15 employees. ~ Championed and presided over the successful development of a comprehensive customer database - achieving a huge corporate milestone. ~ Generated more than $23M in incremental revenue over 7 months by increasing up-sells. ~ Realized $11M annually by innovating system to target and acquire abandoned shoppers. ~ Created three new programs from scratch - Web Analytics (customer data usage), Website Optimization (A/B testing), and Voice of Customer (customer feedback). ~ Spearheaded two independent projects to build regression models using multiple customer data sources, identifying customer value segments and predicting customer churn. ~ Constructed dashboards to report on KPIs, monitor customer trends, benchmark against goals, facilitate data visualization, identify areas for opportunity, and create key action items. ~ Received “Fly Wheel Award” for implementing customer feedback program through AlaskaListens.com. ~ Drove creation of weekly senior leadership forum to review customer feedback and identify areas to address for future action and issue resolution.

Alaska Airlines | Aug 2009 - Aug 2013

Manager, Web Analytics

Hired to build a Web Analytics team from the group up while leading development and implementation of data-driven strategies to boost revenue growth, increase customer loyalty, drive up-sells / cross-sells, and measurably improve web site performance. Leveraged Multivariate Testing to deliver most relevant and functional content to users. Optimized website tools and functionality to eliminate purchase barriers and drive online conversion rates. ~ Developed new reporting systems to provide critical performance data to executive leadership team. ~ Advanced into executive-level position due to expert knowledge of data and marketing technology strategies as well as keen business acumen.

Expedia | Jan 2007 - Jul 2009

Web Analytics Manager

Charged with implementing and managed the Web Analytics platform for the world’s largest online travel agent site while concurrently developing Business Intelligence reporting in strategic and emerging markets such as Asia/Pacific. Consulted with C-level staff at sister companies owned by Expedia - Hotels.com and eLong - to advise and inform on strategic business planning efforts. Monitored Key Performance Indicators and introduced systems to achieve bottom-line business objectives; created reports and dashboards and measured effectiveness of marketing tools. Managed third-party vendor relationship with Adobe. Served as chief point of contact for all Web Analytics inquiries; collaborated with internal cross-functional departments. ~ Launched comprehensive Web Analytics solution and reporting infrastructure on 18 web sites in 12 countries over a one-year period. ~ Created and rolled out automated systems and processes to evaluate and capitalize on analytics and consumer shopping behavior.

Omniture | Jul 2004 - Dec 2006

Implementation Consultant

challenging and ground-breaking Web Analytics implementations for mid- market and large global business clients including Microsoft, MSN, MSNBC, Intel, EarthLink, NASDAQ, EA Games, Dow Jones, Symantec, and CNN. -- IMPLEMENTATION CONSULTANT (July 2004 to December 2006) Communicated directly with clients as well as with internal teams to identify customer goals / requirements, design tailored technical solutions to improve ROI, and drive implementation and execution. Developed proofs of concept and delivered coding assistance throughout software development stage; performed technical pre-assessments and assisted in developing risk evaluation. Provided ongoing client technical support. ~ Developed customized code for key clients to elevate product value and functionality. ~ Earned recognition as a Subject Matter Expert in areas such as Regular Expressions, Server Side Implementations, JavaScript, Code Functionality, and Numeric Classifications. ~ Trained employees on complex product usage to boost knowledge base.

Computer Renaissance | Jan 2004 - Jul 2004

Software Engineer

Provided application and Web site development for small businesses and customers. Responsible for development and on-going administration and support of company's Web site using HTML and PHP. Collaborate with customers during development process by developing and demonstrating conceptual prototypes and soliciting suggestions, comments, and feedback. Perform coding and application testing. Successfully designed and developed Web sites and software applications using PHP, HTML, JavaScript, Microsoft Access and Visual Basic, Macromedia Dreamweaver, Flash, and Fireworks.

Affiliated Computer Services | May 2003 - Dec 2003

Technical Support Representative

Responsible for support of business clients and technical oversight of IT projects. Resolved network infrastructure difficulties and software-related problems. Designed and developed corporate intranet application using HTML and JavaScript that resulted in improved communications, better cooperation, and greater teamwork.

HVAC Solution | Apr 2002 - May 2003

Contract Web Developer

Responsible for design, development, and on-going support of Web site for company that sells specialized software tools for engineers, designers, and contractors to design and model HVAC systems. Worked closely with company President to ensure Web site reflected company's corporate image while meeting its business objectives.

Enterasys Networks | Dec 2000 - Apr 2001

Software Engineer

Responsible for development and support of wide range of innovative IT strategies and specialized business solutions to provide improved productivity and greater access to critical information. Participated in team- driven development of software solutions and networked IT infrastructures. Developed and maintained software routing code that implemented OSPF (Open Shortest Path First) routing functionality and maintained industry standards on the operating platform. Set up network hardware including hubs, switches, bridges, and routers. Served as a technical liaison between customers, sales, support, and engineers. Trained new hires on the set up of network hardware and created a resource manual for future reference.

Convergys Corporation | Apr 1996 - Dec 2000

Technical Support Representative

Organized and supervised company's technical support division. Developed database to track employee related information. Developed training presentations to keep employees up-to-date on new technologies. Created Access databases to manage and report customer questions and employee- related information. Provided technical support and network design services for clients using Cisco equipment and Microsoft applications.

My Education

Take a look at my formal education

BS, Computer ScienceWeber State University | 2000
AS, Computer ScienceSalt Lake Community College | 1999

About Me

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