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Darin Brown

Darin Brown

Certified

Revenue Operations Analyst

Empower Pharmacy

Technologies

My Portfolio Highlights

My New Course

Introduction to Power BI

My New Course

Case Study: Analyzing Customer Churn in Power BI

Statistical wizard, casting spells of significance on data experiments.

My Work

Take a look at my latest work.

course

Data Visualization in Power BI

course

Introduction to Power BI

course

Introduction to DAX in Power BI

My Certifications

These are the industry credentials that I’ve earned.

Data Analyst Associate

Data Analyst Associate

DataCamp Course Completion

Take a look at all the courses I’ve completed on DataCamp.

My Work Experience

Where I've interned and worked during my career.

N/A | Mar 2023 - Jul 2023

Website SEO Analyst

• Utilized Google Analytics to analyze web traffic patterns and identified areas for improvement, resulting in an increase in organic search traffic and viewer engagement. • Analyzed website traffic data to identify disorganized shop UI issues. Utilized SEMrush and Ahrefs to create engaging keywords for shopify products. Resulted in improvements to consumer shopping experience, reducing search time to check out, increasing traffic to conversions. • Redesigned website layout. Communicated with the business owner to modernize the visual designs of the website, increasing overall aesthetics and appeal with customers. • Employed AB testing methodologies to redesign the UI, resulting in an increase in visitor engagement.
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SciArt Exchange | Aug 2021 - Dec 2021

Content and Digital Marketer

Implemented new digital marketing strategies which increased traffic, engagement, and leads by over 10%. Created new social media templates for channels, including Facebook, Twitter, and Instagram. Developed new content strategies for social media and blog format while ensuring the consistency of the brand and target audience. Collaborated with high-profile space organizations like NASA, Blue Origin, and non-profits to develop engaging cross-platform campaigns.

OnlineVisas | Jan 2020 - May 2020

Social Media Strategist

Worked with OnlineVisas' social media accounts by using algorithm data to improve SEO results and viewer traffic, which resulted in a 15% increase in their audience on YouTube and Instagram. Also created content templates to help increase their consistency.

NASA - National Aeronautics and Space Administration | Aug 2018 - Present

Data Analyst & Data Entry

• Designed Excel-based automated pipeline for reporting purposes, eliminating data entry mistakes, and created capabilities to produce specific, detailed, and manipulatable ad hoc reports/visualizations. • Conducted regular data audits for senior management. Created in-depth data insights reports, reducing trial-and-error risks, and increasing communication between internal teams. • Interpreted extracted data results via Excel. Creating data visualization models displaying company KPIs and allowing organized analysis of target consumers and performance metrics. • Migrated business reporting in-house optimizing revenue costs by saving the company thousands of dollars annually on external software package.

My Education

Take a look at my formal education

Bachelor of Arts - BA, Communication and Media Studies  · (JanuaryUniversity of Houston-Clear Lake | 2021
Bachelors in Communication, Social media/ PRUniversity of Houston-Clear Lake | 2020

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