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Catherine Macias

Catherine Macias

Analyst

Innovasport

Technologies

My Portfolio Highlights

My New Track

Power BI Fundamentals

My New Course

Introduction to R

My New Track

Power BI Fundamentals

Quantitative wordsmith, translating complex concepts into elegant equations.

My Work

Take a look at my latest work.

course

Introduction to Power BI

course

Introduction to DAX in Power BI

course

Introduction to R

course

Introduction to Power BI

DataCamp Course Completion

Take a look at all the courses I’ve completed on DataCamp.

Courses

Introduction to Power BI
Introduction to R
Introduction to DAX in Power BI
Data Visualization in Power BI

My Work Experience

Where I've interned and worked during my career.

Innovasport | Nov 2021 - Present

Data Analyst

Development of dashboards and reports for VP and executives, monitoring sales, inventory, margin, and performance indicators. Analysis of KPIs keeping track of store performance nationally, detecting opportunity areas and creating action plans for better achievements.
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ABIinBev | Nov 2019 - Present

Insights Specialist

Analyzing results of KPIs, defining gaps and creating action plans, seeking out efficiency, creating new ways of working and improving standard processes. Implementation of e-commerce platform “BEES” providing data and insights to ensure a quality performance and user experience.

ABIinBev | Feb 2019 - Present

Sales Supervisor

Supervision of over 180 self-service retailer stores in Monterrey, Nuevo León, Mexico. Personnel management of over 70 team members including sales representatives and promoters. Negotiation of agreements with store managers in order to increase sells and volume accomplishing a +40% Market Share.

My Education

Take a look at my formal education

Master in Business Administration (MBA)Tecmilenio | 2023
B.A. in Advertising and Marketing CommunicationsTec de Monterrey | 2018
Study Abroad in International BusinessHochschule Pforzheim | 2018

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