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Valéria Santos

Valéria Santos

Senior Data Analyst

Universidade de São Paulo (MBA USP/Esalq) | Toronto

Technologies

My Portfolio Highlights

My New Course

Data Manipulation with pandas

Algorithm aficionado, dancing with equations in the realm of possibilities.

My Work

Take a look at my latest work.

course

Introduction to Data Science in Python

course

Intermediate SQL Queries

course

Data Manipulation with pandas

My Certifications

These are the industry credentials that I’ve earned.

Other Certificates

Amazon Web Services (AWS) AWS Certified Data Analytics - Specialty

DataCamp Course Completion

Take a look at all the courses I’ve completed on DataCamp.

My Work Experience

Where I've interned and worked during my career.

Brasilseg | May 2022 - Sep 2024

Sr Data Analyst

⇢ Collaborated with Data Scientists and Business Partners to translate business needs into tailored solutions, such as targeted mailing campaigns, in-depth data analyses, machine learning models, and interactive dashboards. Developed and maintained Tableau dashboards that transformed data into valuable insights, driving operational efficiency and effective risk management across multiple departments. ⇢ Played a key role in data engineering and modeling, providing the necessary data for training Machine Learning models. Leveraged AWS and cloud computing solutions to build scalable data pipelines, optimizing the storage and processing of large datasets.
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CIBC | Jan 2021 - Jan 2021

Application Business Analyst

⇢ As a member of the Frontline Tools & Enablement team, working closely with the Technology team to investigate and facilitate the resolution of bugs considering business requirements on our Frontline Applications. ⇢ Creation of reports and dashboards and support for Business-as-Usual activities. ⇢ Acquired valuable experience in tools such as JIRA, HP ALM (Application Lifecycle Management), and HUE (Open-source SQL Assistant).

MSHZ International Inc. | Jan 2020 - Jan 2021

Marketing Analyst

⇢ Responsible for the creation and improvement of product listings using marketing techniques, including product description, images and price following the company's guidelines. ⇢ Project and Task management while collaborating with outsourcing companies to boost productivity in product listing and revenue.

Telefônica Brasil | Mar 2018 - Jan 2019

Senior CRM Analyst

⇢ Responsible for analysis to measure the satisfaction of customers in both call center service and digital channels. ⇢ Developed and maintained interactive dashboards for easy, up-to-date and reliable visualization of Key Performance Indicators using MS SQL Management Studio and Power BI. ⇢ Collaboration with other areas to understand and improve processes aiming at a better experience to our clients.

Atento Brasil | May 2017 - Jan 2018

Performance Consultant Level II

⇢ Provision of services to the Performance Management area of External Network Center of Telefónica. ⇢ Developed and maintained interactive dashboards of KPIs using MS SQL Management Studio and Power BI. ⇢ Preparation of KPI reports and performance presentations using MS Excel and Power Point.

Vikstar Contact Center | Jan 2017 - May 2017

Planning Analyst

⇢ Development of KPI reports relating to call center operational indicators using MS Excel and SQL Server. ⇢ Created studies and analysis to measure how cost-effective our call center operations were.

AlmavivA do Brasil | Jul 2016 - Jan 2017

MIS Analyst - Management Information System

N/A

AlmavivA do Brasil | Mar 2015 - Jun 2016

Junior MIS Analyst - Management Information System

N/A

AlmavivA do Brasil | Apr 2014 - Jan 2015

Specialist Supervisor

N/A

AlmavivA do Brasil | Jan 2013 - Mar 2014

Sales Auditor III

N/A

AlmavivA do Brasil | Jan 2012 - Jan 2012

Customer Relationship Consultant

N/A

My Education

Take a look at my formal education

Masters of Business Administration in Data Science and AnalyticsUniversidade de São Paulo (MBA USP/Esalq) | 2025
Ontario College Graduate Certificate in Business AnalyticsSeneca College | 2020
Bachelor's degree in Business AdministrationFaculdade Impacta Tecnologia | 2017

About Me

Valéria Santos

⇢ Result-driven professional with a Graduate Certificate in Business Analytics from Seneca College ⇢ Expertise in data analysis, ETL processes, and dashboard development, transforming complex data into actionable insights to enhance decision-making

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