Marketing teams are under constant pressure to do more with less—creating content, analyzing performance, and managing campaigns across multiple channels. With custom GPTs, you can automate many of these workflows, freeing up time while maintaining quality and consistency. The key is knowing what to automate—and where human creativity still matters.
In this code-along webinar, Len Ward, Managing Partner & Head of AI at Commexis, will show you how to build custom GPTs tailored to marketing tasks. You’ll learn how to design effective prompts, identify high-impact automation opportunities, and create workflows that combine AI efficiency with human oversight. By the end, you’ll have practical tools to streamline your marketing operations.
Key Takeaways
- Learn how to create and customize GPTs for marketing workflows.
- Discover best practices for prompting to generate high-quality outputs.
- Understand which marketing tasks to automate—and where human input is still essential
