Case Study: How Marks & Spencer Built a Vibrant Data Culture

To support the M&S data upskilling program, the M&S BEAM Academy partnered with DataCamp for Business to launch five custom learning paths for aspiring data practitioners that included critical data skills such as data literacy, Power BI, SQL, Python, Excel, and more. To support its data culture, the M&S BEAM Academy worked with DataCamp’s Customer Success team to launch internal competitions and organize meetups & events around data & AI.