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Program

Marketing Analytics in Python

Diperbarui 01/2025
Gain the Python skills you need to analyze marketing campaigns, drill into social media data, and use machine learning to predict customer churn.
Mulai Pelacakan Secara Gratis

Termasuk denganPremium or Team

PythonProbability & Statistics24 Hr3,998

Buat Akun Gratis Anda

atau

Dengan melanjutkan, Anda menyetujui Ketentuan Penggunaan, Kebijakan Privasi kami serta bahwa data Anda disimpan di Amerika Serikat.
Group

Pelatihan untuk 2 orang atau lebih?

Coba DataCamp for Business

Dicintai oleh para pelajar di ribuan perusahaan

Deskripsi Lagu

Marketing Analytics in Python

Gain the Python skills you need to make better data-driven marketing decisions. In this track, you’ll learn how to analyze campaign performance, measure customer engagement, and predict customer churn. Working with real-world data, including retail transactions, you'll discover how to analyze social media data, extract insights from text data, and gain market basket analysis skills that will help you better understand your customers. You’ll also use statistical models and machine learning to forecast customer lifetime value. Through hands-on activities, you’ll use popular packages such as pandas, Matplotlib, tweepy, NLTK, seaborn, NumPy, SciPy, and scikit-learn to help you improve your company’s marketing strategy. By the end of the track, you'll be ready to navigate the world of marketing using Python.

Persyaratan

Tidak ada persyaratan prasyarat untuk jalur ini.

  • Course

    1

    Analyzing Marketing Campaigns with pandas

    Build up your pandas skills and answer marketing questions by merging, slicing, visualizing, and more!

  • Project

    bonus

    Combating Subscriber Churn with Targeted Marketing

    Leverage machine learning algorithms and models for marketing analytics tasks in a streaming platform.

Marketing Analytics in Python
6 Kursus
Lacak
Selesai

Peroleh Surat Keterangan Prestasi

Tambahkan kredensial ini ke profil LinkedIn, resume, atau CV Anda.
Bagikan di media sosial dan dalam penilaian kinerja Anda.

Termasuk denganPremium or Team

Daftar Sekarang

Bergabunglah 18 juta pelajar dan mulai Marketing Analytics in Python Hari Ini!

Buat Akun Gratis Anda

atau

Dengan melanjutkan, Anda menyetujui Ketentuan Penggunaan, Kebijakan Privasi kami serta bahwa data Anda disimpan di Amerika Serikat.