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Forming Analytical Questions

Learn how to translate business questions to well-formed analytical questions and select the right analytical solutions.

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Course Description

Learn to Solve Business Questions Using Data

Business questions often come in different forms depending on the specific context and purpose. What is the best pricing strategy for our new product? How can we improve our customer retention rates? Translating those questions into well-formed analytical questions is essential to solving the business question using data. This exciting non-technical course will equip you with the skills you need to make a business impact through efficient translation to analytical questions and the selection of the appropriate analytical solutions!

Discover the Difference Between Business and Analytical Questions

You’ll start by learning the workflow for delivering valuable analytical solutions and the main challenges faced during this process. You’ll also learn to distinguish business questions from analytical questions.

Next, you’ll discover best practices and techniques to understand the business problem through efficient communication. You’ll also discover techniques to translate the business question into a well-formed analytical question. Then, you’ll learn the various analytical solutions available for each type of question as well as techniques to select the right solution for the question.

Improve Business Outcomes with Well-Formed Analytical Questions

You’ll finish by deep diving into real applications of analytical questions and solutions in various industries. You’ll discover the different business problems companies face in industries such as e-commerce, automotive, healthcare, and banking and how these problems are translated into analytical problems and solutions.
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In the following Tracks

Certification Available

Data Literacy Professional

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  1. 1

    Delivering value through data

    Free

    Data and analytics can bring immense business value. You will learn the workflow for delivering valuable analytical solutions, the differences between a business question and a well-formed analytical question, and the common challenges during the translation process.

    Play Chapter Now
    Making a business impact
    50 xp
    The "Value from analytics" workflow
    100 xp
    Reasons to form analytical questions
    100 xp
    Difference between business and analytical questions
    50 xp
    The right analytical questions for the business question
    50 xp
    Classifying business and analytical questions
    100 xp
    Challenges in transforming business questions
    50 xp
    The key to a well formed analytical question
    50 xp
    Conquering the challenges in each step
    100 xp
  2. 3

    Analytical questions in action

    In this chapter, you’ll dive deeper into the various business questions received based on the four types of analytics. You’ll apply all you’ve learned to real-world use cases: to translate business problems into well-formed analytical questions and find the best techniques to solve the problem and generate value for the business.

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For Business

Training 2 or more people?

Get your team access to the full DataCamp platform, including all the features.

In the following Tracks

Certification Available

Data Literacy Professional

Go To Track

collaborators

Collaborator's avatar
Jess Ahmet
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Joe Franklin
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Joanne Xiong
Konstantinos Kattidis HeadshotKonstantinos Kattidis

Data Analytics Lead

Konstantinos is a data analytics lead with over 9 years of experience in data and analytics. He worked in various industries, including automotive, logistics, and, most recently, e-commerce. He is passionate about enabling data-driven business decisions and creating value through data. In addition, he loves helping and inspiring other professionals to advance their data skills and careers. Outside of work, you will find him enjoying a workout at the gym or traveling to warm and sunny destinations.
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