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The DataCamp Data & AI Literacy Report 2025

We surveyed over 500+ business leaders to understand the evolving landscape of AI and data literacy. As generative AI moves from experimentation to enterprise-wide integration, leaders across industries are rethinking how they build data- and AI-literate workforces to drive adoption at scale. Keep reading to learn:

  • What AI literacy looks like in 2025—and how it connects to data literacy
  • The business value of data and AI literacy across teams
  • The state of AI adoption in the enterprise
  • Five lessons for building data and AI literacy within your organization
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What's covered in the report

The rise of AI is pushing organizations to evolve faster than ever. Based on expert interviews and in-depth research, this report uncovers how leaders are addressing the challenges and opportunities of enterprise AI adoption:

  • The critical data and AI skills needed to accelerate adoption in 2025
  • How enterprise-wide upskilling fuels innovation, productivity, and trust
  • The biggest barriers to adoption—and how leading organizations are overcoming them
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Key report findings


#1

AI literacy is ranked the fastest growing skill C-level executives need from their workforce.


60%

of leaders believe their organization has an AI Literacy skill gap.


82%

of leaders state that their team uses AI at least once a week.


86%

of leaders believe data literacy is important for their teams’ daily tasks.


#2

Business Intelligence is the second fastest growing skill for leaders in the past five years.


79%

of leaders are willing to pay a higher premium for employees with strong data literacy skills.

Quotes

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