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How Bayer increased productivity with AI and data upskilling

Learn how Bayer built a culture of data fluency and innovation through its Data Academy, powered by DataCamp.

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3,400+

employees enrolled in global Data Academy

3.6 hours

average weekly productivity gain per learner

90%

of learners report developing innovative ideas post-training

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The challenge: Upskilling to power an agricultural revolution

As a global life sciences company spanning pharmaceuticals, consumer health, and crop science, data and AI shape how Bayer works every day. 

After a period of rapid growth and technological innovation, demand for AI and digital fluency was rising across the business. Employees across every function, from administrators to finance, from analysts to advanced data scientists, needed new skills to fully leverage AI, analytics, and automation. 

We’re updating how we produce food in ways that we haven’t innovated in hundreds of years. By creating the Data Academy, we set out to provide our employees with training that keeps them competitive within their workforce, able to create innovative assets for our consumers, and build sustainable solutions for some of the world's most pressing demands.

Colleen Young Ph.D.

Colleen Young Ph.D.

Data Modernization and Digital Fluency Strategist at Bayer

The solution: A scalable learning foundation with DataCamp

Customizable, role-relevant learning

When Bayer explored learning partners for its Data Academy, DataCamp stood out for both range and relevance. Through the extensive course catalog, spanning fields like data analytics, statistics, machine learning, SQL, and generative AI, multiple learner personas are supported through a single solution.

"DataCamp was a very easy partner to select because of the course catalog they provide, and the ability to customize course content and learning paths," says Colleen. "All of those components come together to provide an end-to-end solution for upskilling a wide variety of personas within our company. They're constantly developing their curriculum, which allows us to stay up to date on the most recent advancements in the field of machine learning or AI."

Bayer organized their Academy into three broad tiers, reflecting the different ways teams interact with data and AI:

  • For all employees: building general digital acumen, including working with generative AI tools like Microsoft Copilot and prompt engineering techniques. 
  • For lab and field scientists: upskilling in data analytics and visualization, SQL, statistics, and machine learning. 
  • For AI and data analysts and experts: developing advanced skills to build predictive pipeline models and advance AI initiatives, like computer vision applications and LLM chatbot engines.

Learning designed to fit into daily work

DataCamp’s structured courses, combining video tutorials, hands-on exercises, and focused chapters, help teams at Bayer to progress quickly and fit learning around their daily tasks. 

"The overwhelming positive feedback that we receive for DataCamp is how accessible and digestible the content is," says Colleen. "Teams really enjoy working through those videos and getting their hands inside those practice modules. They also love working with some of those assessments because it allows them to see where they're at, within a particular skill level. They can work through chapters, in between tasks."

Applying new skills to solve real problems

To move learners from theory to practice, Bayer pairs DataCamp learning with capstone projects. After completing courses, employees apply what they’ve learned to real Bayer use cases, ranging from greenhouse research to how to build neural networks, demonstrating their proficiency and identifying opportunities to create business value. 

My learning on DataCamp has been instrumental in helping me visualize and understand the practical applications of AI, particularly in the context of Bayer's business operations.

Karu Karunananda

Quality Assurance Specialist at Bayer

The results: Productivity, confidence, and real-world impact

Unlocking innovation and time savings

After expanding the Academy to enroll over 3,400 employees, teams across Bayer are now reaping the benefits of increased AI and data fluency, resulting in improved innovation and measurable time savings. 

"Through our partnership with DataCamp via our Data Academy initiative, we’ve seen some very impressive outcomes," says Colleen. "Learners have reported on average about 3.6 hours a week in productivity gains and over 90% of them mentioned that they have come up with some innovative workflow process or product after their training with DataCamp. We’ve also seen several patents and publications come out of these courses."

In one case, a researcher in a tomato viscosity lab applied new advanced statistical techniques learned through DataCamp, helping the lab to save thousands of dollars by improving decision-making and extraction of value from their research.

Another learner was empowered to escalate his research to new levels, by applying computer vision and machine learning techniques to increase the efficiency of aphid inspections. This saved lab time by reducing manual effort, while improving the insights extracted from data.

I wanted to refresh my skills in Python, SQL, and implementation of different machine learning algorithms. With the knowledge that I learned with DataCamp, it became easier for me to handle the data science work of developing machine learning models for product performance prediction.

Jasper Chen

Herbicide Formulation Scientist at Bayer

A culture of knowledge sharing and innovation

Bayer showcases capstone projects internally and externally, giving employees a way to share progress, learn from one another, and celebrate applied work.

Certifications, both from DataCamp and internally, help learners track progress and demonstrate proficiency, reinforcing learning as a core part of long-term career development. Over 80% of learners report feeling more satisfied with their careers after completing training. 

As data and AI continue to evolve, Bayer’s focus on digital fluency remains constant. Tools will change, but the ability to learn, adapt, and apply new skills is a long-term capability, one Bayer continues to build through its partnership with DataCamp.

One piece of advice I would have is to pair DataCamp learning with real world applications. This not only makes it more relatable for learners by helping them understand how to apply the skills they gain into their daily roles, it also shows how to use them to solve real world problems.

Colleen Young Ph.D.

Colleen Young Ph.D.

Data Modernization and Digital Fluency Strategist at Bayer

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