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Course

Data-Driven Decision Making in SQL

IntermediateSkill Level

4.8+

Updated 05/2025

Learn how to analyze a SQL table and report insights to management.

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SQLData Literacy4 hours15 videos54 Exercises4,550 XP54,328Statement of Accomplishment

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Course Description

In this course, you will learn how to use SQL to support decision making. It is based on a case study about an online movie rental company with a database about customer information, movie ratings, background information on actors and more. You will learn to apply SQL queries to study for example customer preferences, customer engagement, and sales development. This course also covers SQL extensions for online analytical processing (OLAP), which makes it easier to obtain key insights from multidimensional aggregated data.

Prerequisites

Data Manipulation in SQL

1

Introduction to business intelligence for a online movie rental database

Introduction to data driven decision making

Exploring the database

Exploring the table renting

Filtering and ordering

Working with dates

Selecting movies

Select from renting

Aggregations - summarizing data

Summarizing customer information

Ratings of movie 25

Examining annual rentals

2

Decision Making with simple SQL queries

Grouping movies

First account for each country.

Average movie ratings

Average rating per customer

Joining movie ratings with customer data

Join renting and customers

Aggregating revenue, rentals and active customers

Movies and actors

Money spent per customer with sub-queries

Income from movies

Age of actors from the USA

Identify favorite actors of customer groups

Identify favorite movies for a group of customers

Identify favorite actors for Spain

KPIs per country

3

Data Driven Decision Making with advanced SQL queries

Nested query

Often rented movies

Frequent customers

Movies with rating above average

Correlated nested queries

Analyzing customer behavior

Customers who gave low ratings

Movies and ratings with correlated queries

Queries with EXISTS

Customers with at least one rating

Actors in comedies

Queries with UNION and INTERSECT

Young actors not coming from the USA

Dramas with high ratings

4

Data Driven Decision Making with OLAP SQL queries

OLAP: CUBE operator

Groups of customers

Categories of movies

Analyzing average ratings

Number of customers

Analyzing preferences of genres across countries

GROUPING SETS

Queries with GROUPING SETS

Exploring nationality and gender of actors

Exploring rating by country and gender

Bringing it all together

Customer preference for genres

Customer preference for actors

Data-Driven Decision Making in SQL

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