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SQL Tutorial for Marketers

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20 Exercises6,113 Learners1470 XP

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Course Description

The best marketers and growth hackers are data-driven. They quickly pull data about marketing campaigns, customers, ... from databases on their own and use this information to run more profitable campaigns. In this interactive tutorial by DataCamp, you will learn through fun interactive exercises how you can use the powerful Structured Query Language or SQL to communicate with a relational database. Step-by-step, you will learn how to retrieve and filter data from a database that contains data on bank clients and direct marketing campaigns.

  1. 1

    Retrieving Data From The Database

    Free

    This chapter provides a brief introduction to working with relational databases in a marketing context. You'll learn about their structure, how to talk about them using database lingo, and how to begin an analysis by using simple SQL commands to select and summarize columns from database tables.

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    Beginning Your SQL Journey | Tables
    50 xp
    Beginning Your SQL Journey | Records & Fields
    50 xp
    Formulating Queries (1)
    50 xp
    Formulating Queries (2)
    100 xp
    LIMITing Your Results (1)
    50 xp
    LIMITing Your Results (2)
    100 xp
    SELECTing Data
    90 xp
    SELECTing DISTINCT Data
    100 xp
    COUNTing Data
    100 xp
  2. 2

    Filter Data And Limit Your Output

    Free

    In this chapter, you'll learn how to filter tables for rows that satisfy your criteria of interest with the help of basic comparison operators and combinations of multiple criteria.

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  3. 3

    What's Next?

    Free

    Besides selecting columns and filtering rows, there is much more that you can do with SQL! This chapter will present you with some examples that will motivate you to continue to develop this newly gained skill!

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Karlijn Willems

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What do other learners have to say?

I've used other sites—Coursera, Udacity, things like that—but DataCamp's been the one that I've stuck with.

Devon Edwards Joseph
Lloyds Banking Group

DataCamp is the top resource I recommend for learning data science.

Louis Maiden
Harvard Business School

DataCamp is by far my favorite website to learn from.

Ronald Bowers
Decision Science Analytics, USAA

Join over 9 million learners and start SQL Tutorial for Marketers today!

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By continuing, you accept our Terms of Use, our Privacy Policy and that your data is stored in the USA. You confirm you are at least 16 years old (13 if you are an authorized Classrooms user).